Market Research: Analyze, Forecast & Apply
Completed by Radhika Bansal
April 16, 2026
8 hours (approximately)
Radhika Bansal's account is verified. Coursera certifies their successful completion of Market Research: Analyze, Forecast & Apply
What you will learn
Analyze consumer behavior and customer needs using appropriate market research approaches.
Apply demand forecasting, pricing research, and test marketing to predict market responses.
Design research using suitable data sources, methodologies, sampling, analysis, and reporting.
Skills you will gain
- Category: Market Research
- Category: Research
- Category: Decision Making
- Category: Analysis
- Category: Marketing
- Category: Customer Analysis
- Category: Research Methodologies
- Category: Customer experience improvement
- Category: Research Design
- Category: Forecasting
