Data Analytics Methods for Marketing
Completed by Udai Kumar Mopuru
March 31, 2023
12 hours (approximately)
Udai Kumar Mopuru's account is verified. Coursera certifies their successful completion of Data Analytics Methods for Marketing
What you will learn
How to plan and forecast your marketing efforts across different channels
How to use marketing mix modeling and attribution to optimize your efforts
How to evaluate and optimize your sales funnel
Skills you will gain
- Category: Marketing Strategies
- Category: Target Audience
- Category: A/B Testing
- Category: Persona Development
- Category: Conversion Funnel Analysis
- Category: Marketing
- Category: Marketing Strategy and Techniques
- Category: Customer Insights
- Category: Regression Analysis
- Category: Advertising Campaigns
- Category: Descriptive Analytics
- Category: Online Advertising

