Attract and Engage Customers with Digital Marketing
Completed by Harsh Kanojiya
January 14, 2026
14 hours (approximately)
Harsh Kanojiya's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
- Category: Search Engine Optimization
- Category: Marketing Strategy and Techniques
- Category: Google Ads
- Category: Customer Engagement
- Category: Marketing Strategies
- Category: Digital Advertising
- Category: Keyword Research
- Category: Advertising Campaigns
- Category: Target Audience
- Category: Online Advertising
- Category: Digital Marketing
- Category: Customer Analysis
