Foundations of Digital Marketing and E-commerce
Completed by MA. ELVIE JEAN HERBOLINGO
April 24, 2024
12 hours (approximately)
MA. ELVIE JEAN HERBOLINGO's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Marketing
- Category: Performance marketing
- Category: Performance Metric
- Category: Performance Measurement
- Category: Brand Awareness
- Category: Digital Media Strategy
- Category: Search Engine Optimization
- Category: Email Marketing
- Category: Branding
- Category: Data Storytelling
- Category: Conversion Funnel Analysis
- Category: E-Commerce
