From Likes to Leads: Interact with Customers Online
Completed by RICARDO OSWALDO TITUAÑA HARO
April 7, 2024
20 hours (approximately)
RICARDO OSWALDO TITUAÑA HARO's account is verified. Coursera certifies their successful completion of From Likes to Leads: Interact with Customers Online
What you will learn
Define social media marketing and describe its purpose
Identify core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, advertising
Define the goals of a social media campaign
Write, design, and repurpose engaging content for social media
Skills you will gain
- Category: Content Creation
- Category: Paid media
- Category: Content Scheduling
- Category: Driving engagement
- Category: Social Media Marketing
- Category: Social Media Management
- Category: Social Media Strategy
- Category: Social Media Content
- Category: Marketing Analytics
- Category: Content Performance Analysis
- Category: Digital Advertising
- Category: Advertising
