Foundations of Digital Marketing and E-commerce
Completed by Siti Khairunnisa Amat Jalani
August 22, 2023
12 hours (approximately)
Siti Khairunnisa Amat Jalani's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Search Engine Optimization
- Category: E-Commerce
- Category: Brand Awareness
- Category: Marketing
- Category: Marketing Planning
- Category: Performance marketing
- Category: Customer Engagement
- Category: Performance Measurement
- Category: Digital Marketing
- Category: Conversion Funnel Analysis
- Category: Digital Media Strategy
- Category: Email Marketing
