Positioning: What you need for a successful Marketing Strategy
Completed by Peter Adewole Joseph
April 21, 2022
11 hours (approximately)
Peter Adewole Joseph's account is verified. Coursera certifies their successful completion of Positioning: What you need for a successful Marketing Strategy
What you will learn
Analyze market environments and customer segments to identify attractive target markets and support strategic marketing decisions.
Develop differentiation and value proposition strategies that create meaningful customer value and competitive advantage.
Apply positioning frameworks and tools to define, communicate, and evaluate a brand's desired position in the marketplace.
Skills you will gain
- Category: Market Trend
- Category: Target Market
- Category: Marketing Strategies
- Category: Value Propositions
- Category: Target Audience
- Category: Strategic Marketing
- Category: Marketing Strategy and Techniques
- Category: Marketing
- Category: Market Analysis
