Foundations of Digital Marketing and E-commerce
Completed by Phuong Nguyen Cao Viet
April 24, 2023
12 hours (approximately)
Phuong Nguyen Cao Viet's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Performance Measurement
- Category: Digital Marketing
- Category: Performance marketing
- Category: Customer Engagement
- Category: Marketing
- Category: Data Storytelling
- Category: Search Engine Marketing
- Category: E-Commerce
- Category: Digital Media Strategy
- Category: Search Engine Optimization
- Category: Brand Awareness
- Category: Email Marketing
