Introduction to Email Marketing
Completed by Thomas Zwicklhuber
February 24, 2026
2 hours (approximately)
Thomas Zwicklhuber's account is verified. Coursera certifies their successful completion of Introduction to Email Marketing
What you will learn
Understand how email marketing fits into a digital marketing strategy
Apply SMART, SWOT and PESTLE frameworks to set email marketing goals.
Describe email marketing best practices.
