- Customer experience improvement
- Sales
- Google Ads
- Market Research
- Order Fulfillment
- Digital Advertising
- Shipping and Receiving
- Process Optimization
- Target Audience
- Market Trend
- Advertising Campaigns
- Online Advertising
Make the Sale: Build, Launch, and Manage E-commerce Stores
Completed by Michael Lam
January 17, 2025
15 hours (approximately)
Michael Lam's account is verified. Coursera certifies their successful completion of Make the Sale: Build, Launch, and Manage E-commerce Stores
What you will learn
Understand essential e-commerce strategies and practices
Explain what e-commerce stores and platforms are and how they work
Create an engaging customer experience online using best practices
Set up a mock e-commerce store using Shopify
Skills you will gain

