Global Marketing: Building Iconic Brands
Completed by NOUF ABDULLAH SAAD ALKAHTANI NOUF ABDULLAH SAAD ALKAHTANI
October 23, 2025
12 hours (approximately)
NOUF ABDULLAH SAAD ALKAHTANI NOUF ABDULLAH SAAD ALKAHTANI's account is verified. Coursera certifies their successful completion of Global Marketing: Building Iconic Brands
What you will learn
Prepare an environmental analysis and size a new market opportunity.
Conduct a brand audit.
Develop a culturally focused marketing plan for a new market entry.
Integrate a new market entry within a global marketing strategy.
Skills you will gain
- Category: Brand Strategy
- Category: Strategic Planning
- Category: Brand Management
- Category: Global Marketing
- Category: Branding
- Category: Marketing Planning
- Category: Marketing Strategies
- Category: Brand Marketing
- Category: Consumer Behaviour
- Category: Marketing
- Category: Market Analysis
