Data Analytics Methods for Marketing
Completed by Mohammed Anas Munaf
June 9, 2024
12 hours (approximately)
Mohammed Anas Munaf's account is verified. Coursera certifies their successful completion of Data Analytics Methods for Marketing
What you will learn
How to plan and forecast your marketing efforts across different channels
How to use marketing mix modeling and attribution to optimize your efforts
How to evaluate and optimize your sales funnel
Skills you will gain
- Category: Data Analysis
- Category: Online Advertising
- Category: Marketing Effectiveness
- Category: Regression Analysis
- Category: Marketing Strategy and Techniques
- Category: Marketing Analytics
- Category: Customer Analysis
- Category: Advertising Campaigns
- Category: Model Evaluation
- Category: Marketing
- Category: Target Audience
- Category: Marketing Channel
