- Prompt engineering
- Email Marketing
- Marketing Strategies
- Customer Relationship Management (CRM) Software
- Marketing Analytics
- Lead Generation
- Key Performance Indicators (KPIs)
- Email Automation
- Customer Engagement
- HubSpot CRM
- ChatGPT
- Dashboard
Marketing Automation with AI and HubSpot: Plan to Execution
Completed by Gina Novacco
July 26, 2024
2 hours (approximately)
Gina Novacco's account is verified. Coursera certifies their successful completion of Marketing Automation with AI and HubSpot: Plan to Execution
What you will learn
Develop effective ChatGPT prompts for the creation of a marketing automation strategy.
Design and publish an automated lead nurturing workflow with customer elements and lead scoring for campaign launch.
Create a campaign performance dashboard to visualise marketing automation performance.
Skills you will gain
