Attract and Engage Customers with Digital Marketing
Completed by Lorena Lescay Cobas
April 4, 2023
14 hours (approximately)
Lorena Lescay Cobas's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
- Category: Search Engine Optimization
- Category: Digital Marketing
- Category: Customer Engagement
- Category: Conversion Funnel Analysis
- Category: Marketing Strategy and Techniques
- Category: Marketing Strategies
- Category: Online Advertising
- Category: Search Engine Marketing
- Category: Content Optimization
- Category: Keyword Research
- Category: Digital Advertising
- Category: Target Audience
