Strategies for Converting and Retaining Customers Online
Completed by Keva Leslie
April 14, 2022
10 hours (approximately)
Keva Leslie's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
- Category: Target Audience
- Category: Keyword Research
- Category: Content Optimization
- Category: Search Engine Optimization
- Category: Online Advertising
- Category: Conversion Funnel Analysis
- Category: Customer Retention
- Category: Customer Acquisition Management
- Category: Search Engine Marketing
- Category: Customer Engagement
- Category: Pay Per Click Advertising
- Category: Target Market

