Global Impact: Cultural Psychology
Completed by Madlen Sander
February 18, 2023
11 hours (approximately)
Madlen Sander's account is verified. Coursera certifies their successful completion of Global Impact: Cultural Psychology
What you will learn
Explain what cultural equity is and how brands can become cultural symbols.
Analyze how globalization impacts the psychological responses of consumers in global markets.
Evaluate actions for imbuing brands with cultural meanings that can win over consumers in globalized markets.
Develop a plan for building an iconic brand
Skills you will gain
- Category: Global Marketing
- Category: Marketing Strategies
- Category: Marketing Psychology
- Category: Diversity Marketing
- Category: Brand Strategy
- Category: Marketing
- Category: Intercultural Competence
- Category: Psychology
- Category: Brand Management
- Category: Branding
- Category: Consumer Behaviour
- Category: Cultural Diversity
