- Digital Marketing
- Web Analytics and SEO
- Customer Acquisition Management
- Marketing Strategies
- Keyword Research
- Customer Engagement
- Customer Retention
- Digital Advertising
- Marketing
- Search Engine Optimization
- Lead Generation
- Search Engine Marketing
Strategies for Converting and Retaining Customers Online
Completed by Patricia Lengyel
September 26, 2022
10 hours (approximately)
Patricia Lengyel's account is verified. Coursera certifies their successful completion of Strategies for Converting and Retaining Customers Online
What you will learn
Explore how to leverage keywords and search engine marketing in your ad campaigns
Analyze a landing page and identify successful and unsuccessful elements
Identify tactics of customer conversion and retention to add to your digital marketing plan
Skills you will gain
