- Data Collection
- Marketing Analytics
- Marketing
- Personally Identifiable Information
- Web Analytics
- Analytics
- Data Analysis
- Google Analytics
- Information Privacy
- Data-Driven Decision-Making
- Digital Marketing
- Advertising
Marketing Analytics Foundation
Completed by Melissa Diamondra Köhler
March 29, 2022
11 hours (approximately)
Melissa Diamondra Köhler's account is verified. Coursera certifies their successful completion of Marketing Analytics Foundation
What you will learn
How data and its measurement inform a marketing action
Basic principles of marketing
How data is collected and the regulations around its collection
Skills you will gain
