Sales and CRM Overview
Completed by Michael Muriithi Maina
October 12, 2026
21 hours (approximately)
Michael Muriithi Maina 's account is verified. Coursera certifies their successful completion of Sales and CRM Overview
What you will learn
Explain how CRM works in the context of sales, marketing, and customer service in modern businesses.
Articulate use cases for how Salesforce can provide value to sales teams.
Navigate Trailhead, the official learning platform of Salesforce.
Demonstrate a working knowledge of the basics of the Salesforce Sales Cloud.
Skills you will gain
- Category: B2B Sales
- Category: Salesforce
- Category: Sales Process
- Category: Customer Data Management
- Category: Databases
- Category: Business-To-Consumer
- Category: Customer Relationship Management (CRM) Software
- Category: Sales Operations
- Category: Data Management
- Category: Sales
- Category: Customer Relationship Management
