From Likes to Leads: Interact with Customers Online
Completed by WAN MOHAMAD HAZIM IZZAT WAN ARIFIN
January 15, 2024
20 hours (approximately)
WAN MOHAMAD HAZIM IZZAT WAN ARIFIN's account is verified. Coursera certifies their successful completion of From Likes to Leads: Interact with Customers Online
What you will learn
Define social media marketing and describe its purpose
Identify core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, advertising
Define the goals of a social media campaign
Write, design, and repurpose engaging content for social media
Skills you will gain
- Category: Brand Awareness
- Category: Content Scheduling
- Category: Social Media Campaigns
- Category: Digital Advertising
- Category: Brand Management
- Category: Digital Media Strategy
- Category: Drive Engagement
- Category: Advertising Campaigns
- Category: Social Media Content
- Category: Social Media Marketing
- Category: Marketing Analytics
- Category: Driving engagement
