Foundations of Digital Marketing and E-commerce
Completed by Dewa Agung Sedana Kusuma
May 11, 2022
12 hours (approximately)
Dewa Agung Sedana Kusuma's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Performance Metric
- Category: Conversion Funnel Analysis
- Category: Search Engine Optimization
- Category: Performance marketing
- Category: Branding
- Category: Digital Marketing
- Category: Marketing Planning
- Category: Digital Media Strategy
- Category: Web Analytics and SEO
- Category: Data Storytelling
- Category: Brand Awareness
- Category: Marketing Analytics
