Foundations of Digital Marketing and E-commerce
Completed by ANOOP PRASANNA KUMAR KUNJAN VAIDYAR
August 25, 2022
12 hours (approximately)
ANOOP PRASANNA KUMAR KUNJAN VAIDYAR's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
- Category: Brand Awareness
- Category: Digital Media Strategy
- Category: Search Engine Optimization
- Category: Data-Driven Decision-Making
- Category: Search Engine Marketing
- Category: Conversion Funnel Analysis
- Category: Performance marketing
- Category: Customer Engagement
- Category: Performance Measurement
- Category: Digital Marketing
- Category: Email Marketing
- Category: Performance Metric

