- Paid media
- Marketing
- Campaign Management
- Target Audience
- Keyword Research
- Online Advertising
- Advertising Campaigns
- Pay Per Click Advertising
- Digital Advertising
- Digital Marketing
- Google Ads
- Search Engine Marketing
Google Ads for Beginners
Completed by Po-Jui Liao
June 11, 2023
2 hours (approximately)
Po-Jui Liao's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
