Google
Satisfação garantida: desenvolva a fidelidade de clientes
Google

Satisfação garantida: desenvolva a fidelidade de clientes

Google Career Certificates

Top Instructor

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
5.0

(23 reviews)

Beginner level
No prior experience required
Flexible schedule
Approx. 26 hours
Learn at your own pace
100%
Most learners liked this course
Gain insight into a topic and learn the fundamentals.
5.0

(23 reviews)

Beginner level
No prior experience required
Flexible schedule
Approx. 26 hours
Learn at your own pace
100%
Most learners liked this course

What you'll learn

  • Identificar estratégias comuns para construir a fidelidade do cliente no e-commerce

  • Gerenciar com sucesso o relacionamento com o cliente e medir a satisfação

  • Encontrar, candidatar-se e preparar-se para entrevistas e empregos

  • Criar um portfólio e/ou currículo para apresentar aos empregadores

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

21 quizzes

Taught in Portuguese (Brazil)

See how employees at top companies are mastering in-demand skills

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Build your Marketing expertise

This course is part of the Marketing digital e e-commerce do Google Professional Certificate
When you enroll in this course, you'll also be enrolled in this Professional Certificate.
  • Learn new concepts from industry experts
  • Gain a foundational understanding of a subject or tool
  • Develop job-relevant skills with hands-on projects
  • Earn a shareable career certificate from Google
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Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV

Share it on social media and in your performance review

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There are 4 modules in this course

Você aprenderá sobre a importância da fidelização no e-commerce e vai explorar como construir relacionamentos fortes com os clientes. Também descobrirá como medir a satisfação do cliente. Depois disso, vai explorar técnicas para reter clientes, como oferecer programas de fidelidade, praticar o remarketing dinâmico e implementar acompanhamentos pós-compra.

What's included

9 videos6 readings3 quizzes1 plugin

Você examinará como coletar e analisar dados para uma loja on-line. Você aprenderá a usar os dados coletados para melhorar as conversões e aumentar as vendas. Também aprenderá a identificar quais produtos estão com um desempenho bom ou baixo. Por fim, você descobrirá maneiras de melhorar o desempenho do produto com base em dados.

What's included

8 videos11 readings8 quizzes2 plugins

Você realizará uma série de atividades interativas com base nos conceitos que estudou e nas habilidades que adquiriu ao longo do programa. Você também verá habilidades de prontidão para o trabalho, desenvolverá seu currículo e vai praticar para entrevistas de emprego.

What's included

20 videos22 readings9 quizzes1 peer review3 discussion prompts

Você revisará o que aprendeu ao longo do curso de certificado de marketing digital e e-commerce do Google. Você descobrirá recursos adicionais de carreira e refletirá sobre tudo o que aprendeu. No final do programa, você compartilhará seus objetivos de carreira com outros alunos.

What's included

3 videos4 readings1 quiz1 discussion prompt1 plugin

Instructor

Instructor ratings
5.0 (6 ratings)
Google Career Certificates

Top Instructor

Google
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Google

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5.0

23 reviews

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5

Reviewed on Mar 1, 2024

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