
Skills you'll gain: Marketing Analytics, Content Performance Analysis, Google Analytics, Web Analytics and SEO, Keyword Research, Customer Analysis, Web Analytics, Marketing Effectiveness, Marketing Strategies, Search Engine Optimization, Campaign Management, Data Validation, Cross-Channel Marketing, Search Engine Marketing, Trend Analysis, Predictive Analytics, Performance Analysis, Variance Analysis, Advertising Campaigns, Model Evaluation
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: AI Personalization, MarTech, Online Advertising, Web Analytics and SEO, Data Architecture, Search Engine Optimization, Marketing Automation, Marketing Channel, Content Strategy, Performance Analysis, Consumer Behaviour, Marketing Strategy and Techniques, Social Media Marketing, Driving engagement, Marketing Planning, Digital Transformation, Customer Insights, Emerging Technologies, Experimentation, Data Visualization
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Content Performance Analysis, Persona Development, Content Marketing, Customer Insights, Target Audience, Content Strategy, Persona (User Experience), Social Media Content, Data Storytelling, Marketing Analytics, Performance Measurement, Scheduling, Drive Engagement, Key Performance Indicators (KPIs), Return On Investment, Strategic Decision-Making
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Content Strategy, Web Content, Auditing, Report Writing, Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Content Performance Analysis, Google Gemini, Generative AI, Content Strategy, Content Marketing, AI Workflows, ChatGPT, Google Analytics, AI Product Strategy, Responsible AI, Content Creation, Metadata Management, Customer Insights, Market Intelligence, Ethical Standards And Conduct
Beginner · Specialization · 3 - 6 Months

Skillshare
Skills you'll gain: Web Analytics and SEO, Technical Support, Extensible Markup Language (XML)
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Social Media Content, Copywriting, Social Media Campaigns, Social Media Strategy, Social Media, Social Media Marketing, Paid media, Content Strategy, Brand Strategy
Intermediate · Course · 1 - 4 Weeks
University of Colorado Boulder
Skills you'll gain: Google Ads, Digital Advertising, Online Advertising, Advertising, Contextual Advertising, Pay Per Click Advertising, Advertising Campaigns, Paid media, Social Media, Search Engine Marketing, Performance marketing, Marketing, Keyword Research, Search Engine Optimization, Social Media Marketing, Digital Marketing, Social Media Strategy, Social Media Campaigns, Data Ethics, Web Analytics and SEO
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Search Engine Optimization, Generative AI, Web Analytics and SEO, Search Engine Marketing, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Business Ethics, Ethical Standards And Conduct, Data Strategy, Writing
Intermediate · Course · 1 - 4 Weeks

Illinois Tech
Skills you'll gain: Pay Per Click Advertising, Digital Marketing, Web Analytics, Email Marketing, Digital Advertising, Google Ads, Social Media Campaigns, Marketing Strategies, Online Advertising, Social Media Marketing, Google Analytics, Web Analytics and SEO, Web Design and Development, Marketing, Marketing Analytics, Search Engine Optimization, Social Media, Campaign Management, Search Engine Marketing, Content Performance Analysis
Build toward a degree
Advanced · Course · 1 - 3 Months

Skills you'll gain: Campaign Management, Advertising Campaigns, Performance Analysis, Digital Advertising, Performance Measurement, Media Buying, Marketing Analytics, Analysis, Budget Management, Cost Benefit Analysis
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Process Mapping, Process Analysis, Web Analytics, Dashboard, Process Design, Customer experience improvement, Driving engagement, Process Improvement and Optimization, User Feedback, Marketing Analytics, Customer Insights, Customer Analysis, Key Performance Indicators (KPIs), Analysis, Business Metrics, Data-Driven Decision-Making
Intermediate · Course · 1 - 4 Weeks