SEO-Kurse können Ihnen helfen zu verstehen, wie Inhalte strukturiert, Suchanfragen analysiert und Webseiten verbessert werden. Sie können Fähigkeiten in Keyword-Analyse, Onpage-Optimierung, technischer Struktur und Messung von Ergebnissen aufbauen. Viele Kurse nutzen Tools und Beispiele aus der Praxis.

University of Colorado Boulder
Kompetenzen, die Sie erwerben: Value Propositions, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Strategic Planning, Search Engine Optimization, Competitive Analysis, Business Modeling, Marketing Planning, Search Engine Marketing, Digital Media Strategy, Web Analytics and SEO, Technology Strategies, Business Planning, Strategic Marketing, Campaign Management, Business Analysis Tools, Marketing Strategies, Google Ads
★ 4.4 (7) · Anfänger · Kurs · 1–3 Monate

Alex Genadinik
Kompetenzen, die Sie erwerben: Instagram, Facebook, TikTok, Meta Ads Manager, Copywriting, Social Media Marketing, Social Media, Social Media Strategy, Video Production, Social Media Content, Social Media Management, Search Engine Optimization, Paid media, Marketing, Google Ads, Keyword Research, Social Media Campaigns, Advertising, Driving engagement, Advertising Campaigns
Anfänger · Spezialisierung · 3–6 Monate

University of Maryland, College Park
Kompetenzen, die Sie erwerben: AI-Personalisierung, Datengestützte Entscheidungsfindung, Werkzeuge für digitales Marketing, Datengesteuertes Marketing, Kontextbezogene Werbung, Marketing-Analytik, Maschinelles Lernen, Suchmaschinen-Marketing, Optimierung der Suchmaschine, Datenanalyse, A/B-Tests, Webanalyse und SEO, Bezahlte Medien, Pay-Per-Click-Werbung, Analytik, Digitales Marketing, Verwaltung von Kundendaten, Große Daten, Web-Analytik, Kundenanalyse
★ 4.7 (9) · Anfänger · Kurs · 1–4 Wochen

University of California, Davis
Kompetenzen, die Sie erwerben: Content Performance Analysis, Content Optimization, Key Performance Indicators (KPIs), Search Engine Optimization, Content Development and Management, Content Strategy, Keyword Research, Content Creation, Content Marketing, Performance Analysis, Web Analytics and SEO, Scalability, Strategic Partnership, Earned Media, AI Integrations, Legal Risk, Cross-Channel Marketing, Process Design
Mittel · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Adobe Creative Cloud, Web Content, Digital Publishing, Content Creation, Visual Storytelling, Content Management, Multimedia, Layout Design, User Experience Design
★ 4 (8) · Anfänger · angeleitetes Projekt · Weniger als 2 Stunden

Kompetenzen, die Sie erwerben: Business Modeling, Value Propositions, Business Planning, Customer Analysis, Target Market, User Research, Target Audience, Marketing, Marketing Planning, Financial Management, Marketing Strategies, Entrepreneurship, Customer Insights, Email Marketing, Business Development, Social Media Marketing, Interviewing Skills, Social Media, Product Improvement, Search Engine Optimization
Anfänger · Kurs · 1–3 Monate

Kompetenzen, die Sie erwerben: Content Performance Analysis, Dashboard, Conversion Funnel Analysis, Surveys, Content Scheduling, Newsletters, Search Engine Optimization, Marketing Budgets, Email Automation, Data-Driven Marketing, Marketing Analytics, Marketing Automation, Web Analytics, Email Marketing, Content Marketing, Performance Reporting, Google Analytics, Collaborative Software, Social Media Management, Lead Generation
Anfänger · Spezialisierung · 3–6 Monate

Simplilearn
Kompetenzen, die Sie erwerben: Content Strategy, Content Marketing, Content Performance Analysis, Content Development and Management, Content Optimization, Web Content, Social Media Content, Paid media, Digital Content, Digital Media Strategy, Marketing Strategies, Content Creation, Email Marketing, Online Advertising, Content Scheduling, Cross-Channel Marketing, Copywriting, Search Engine Optimization, Advertising, Digital Advertising
★ 4 (7) · Anfänger · Kurs · 1–4 Wochen

Kompetenzen, die Sie erwerben: Responsive Web Design, Cascading Style Sheets (CSS), HTML and CSS, Javascript, Web Design, Web Design and Development, Event-Driven Programming, Development Environment, Web Development, Integrated Development Environments, Web Applications, Hypertext Markup Language (HTML), Programming Principles, Graphic and Visual Design, Animations, Typography, Color Theory, Software Installation, Web Analytics and SEO, Data Validation
★ 5 (7) · Anfänger · Spezialisierung · 1–3 Monate

University of Arizona
Kompetenzen, die Sie erwerben: Web Analytics, Search Engine Marketing, Pay Per Click Advertising, Data-Driven Marketing, User Experience Design, Google Ads, Search Engine Optimization, Digital Marketing, Digital Marketing Campaigns, Campaign Management, Content Marketing, Cross-Channel Marketing, Digital Brand Strategy, Keyword Research, Data-Driven Decision-Making, Marketing Analytics, Marketing Strategy and Techniques, Marketing Planning, Customer Engagement, Target Audience
Mittel · Spezialisierung · 3–6 Monate

Alex Genadinik
Kompetenzen, die Sie erwerben: Overcoming Objections, Lead Generation, B2B Sales, Sales Presentation, Sales Presentations, Enterprise Sales, Closing (Sales), Negotiation, Price Negotiation, Contract Negotiation, Inside Sales, Phone Sales, Cold Calling, Sales Process, Sales, Selling Techniques, Account Strategy, Sales Strategy, Sales Prospecting, Demand Generation
Gemischt · Kurs · 3–6 Monate

University of Arizona
Kompetenzen, die Sie erwerben: Search Engine Marketing, Pay Per Click Advertising, Google Ads, Search Engine Optimization, Digital Marketing, Cross-Channel Marketing, Keyword Research, Digital Marketing Campaigns, Online Advertising, Paid media, Social Media Strategy, Marketing Channel, Marketing Strategies, Social Media, Digital Brand Strategy, Social Media Campaigns, Social Media Content, Social Media Marketing, Integrated Marketing Communications, Analytical Skills
Mittel · Kurs · 1–3 Monate