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In diesem Kurs gibt es 5 Module
The "Foundations of Strategic Communications" course equips learners with the skills to master professional, technical, and leadership communication strategies. By completing this course, participants will be able to analyze audiences, craft effective messages, and adapt their communication style to fit organizational cultures. Key learning outcomes include enhancing emotional intelligence, improving listening and nonverbal communication, and overcoming common communication barriers. Learners will also develop leadership communication skills, enabling them to influence and foster collaboration in both team settings and external engagements.
What makes this course unique is its practical focus on applying communication models in real-world scenarios. Learners will gain the confidence to manage diverse audiences and complex workplace dynamics. The course emphasizes tailoring communication strategies based on audience analysis, ensuring learners are prepared for a variety of professional environments.
By the end of the course, participants will have the tools to communicate persuasively, lead with influence, and foster stronger workplace relationships. This course provides a competitive advantage in both career growth and personal development by empowering learners with the ability to strategically communicate in any setting.
The "Foundations of Strategic Communications" course provides students with essential skills for effective professional and technical communication across leadership, interpersonal, and group settings. It focuses on teaching students to analyze audiences, adapt to different organizational cultures, and apply emotional intelligence to improve communication outcomes. Through hands-on exercises, students will strengthen their listening, nonverbal, and writing abilities, while developing strategies to overcome communication barriers in various professional environments.
In this module, we will discuss communications within the context of a technical organization. We will explore the components of communication and assess how ineffective communications affect technical teams and business operations.
Das ist alles enthalten
3 Videos3 Lektüren3 Aufgaben2 Plug-ins
Infos zu Modulinhalt anzeigen
3 Videos•Insgesamt 22 Minuten
Introduction to Technical Communications•8 Minuten
Barriers to Communication•10 Minuten
Context in Technical Communications•4 Minuten
3 Lektüren•Insgesamt 100 Minuten
Leadership Is a Conversation•20 Minuten
Effective Strategies for Communicating and Managing Communication in a Team•20 Minuten
Self-Reflective Reading: Having a Better Conversation•60 Minuten
3 Aufgaben•Insgesamt 90 Minuten
Foundations of Technical Communication•18 Minuten
Enhancing Communication Skills•12 Minuten
Introduction to Technical Communications•60 Minuten
2 Plug-ins•Insgesamt 19 Minuten
Video: Groupthink Challenger•7 Minuten
Video: 10 Ways to Have a Better Conversation | Celeste Headlee•12 Minuten
Audience Analysis
Modul 3•3 Stunden abzuschließen
Moduldetails
In this module, we will discuss how effective communications require an understanding of the audience. We will explore ways to analyze your audience and consider how to use this information to influence your communication strategy, regardless of the medium or method of communication (i.e., written or verbal).
Das ist alles enthalten
2 Videos2 Lektüren3 Aufgaben3 Plug-ins
Infos zu Modulinhalt anzeigen
2 Videos•Insgesamt 21 Minuten
Audience Analysis•14 Minuten
Communicating with Senior Leadership•6 Minuten
2 Lektüren•Insgesamt 30 Minuten
The One Unbreakable Rule in Business Writing•20 Minuten
Get the Boss to Buy In•10 Minuten
3 Aufgaben•Insgesamt 90 Minuten
Audience Analysis and Communication Strategies•18 Minuten
Communicating with Senior Leadership and Board Presentations•12 Minuten
Audience Analysis•60 Minuten
3 Plug-ins•Insgesamt 14 Minuten
Video: Knowing your Audience/ Audience Analysis for Public Speaking•5 Minuten
Video: How to Begin your Presentation with Simon Sinek•6 Minuten
Video: Giving a Presentation to the Board of Directors•3 Minuten
Leadership Communications
Modul 4•4 Stunden abzuschließen
Moduldetails
In this module, we will explore the components of organizational culture and their relevance to communications, with specific emphasis on the mission of the organization. We will examine approaches for communicating as a leader within an organizational culture, including asking powerful questions as a means of increasing engagement.
Das ist alles enthalten
2 Videos3 Lektüren3 Aufgaben3 Plug-ins
Infos zu Modulinhalt anzeigen
2 Videos•Insgesamt 28 Minuten
Organizational Culture and Leadership Communications•10 Minuten
Communicating as a Leader•18 Minuten
3 Lektüren•Insgesamt 75 Minuten
The Surprising Power of Asking Questions•10 Minuten
Effective Communication: How Leaders Can Inspire, Engage And Succeed•20 Minuten
Communication Styles and Leadership in Technical Organizations•12 Minuten
Listening Skills and Nonverbal Communication in the Workplace•18 Minuten
Leadership Communications•60 Minuten
3 Plug-ins•Insgesamt 25 Minuten
Video: Start With Why - How Great Leaders Inspire Action | Simon Sinek | •18 Minuten
Video: Minute with Maxwell: Asking Questions - John Maxwell Team•3 Minuten
Video: Daniel Goleman: What Makes a Leader?•4 Minuten
Communication Styles
Modul 5•6 Stunden abzuschließen
Moduldetails
In this module, we will explore communication styles within the context of a technical organization. You will evaluate your own communication style and work collaboratively to find common barriers in communication.
Das ist alles enthalten
3 Videos3 Lektüren3 Aufgaben2 Plug-ins
Infos zu Modulinhalt anzeigen
3 Videos•Insgesamt 37 Minuten
Communication Styles•8 Minuten
Managing Listening Communication•14 Minuten
Managing Nonverbal Communication•15 Minuten
3 Lektüren•Insgesamt 180 Minuten
Communication at Workplace•60 Minuten
How 'Non-verbal Communication' is Going Digital?•60 Minuten
Self-Reflective Reading: Communication Styles•60 Minuten
3 Aufgaben•Insgesamt 90 Minuten
Understanding Communication Styles and Effective Listening•15 Minuten
Mastering Nonverbal Communication and Body Language•15 Minuten
Communication Styles•60 Minuten
2 Plug-ins•Insgesamt 29 Minuten
Video: 5 Ways to Listen Better | Julian Treasure•8 Minuten
Video: Your Body Language May Shape Who You Are | Amy Cuddy
•21 Minuten
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Felipe M.
Lernender seit 2018
„Es ist eine großartige Erfahrung, in meinem eigenen Tempo zu lernen. Ich kann lernen, wenn ich Zeit und Nerven dazu habe.“
Jennifer J.
Lernender seit 2020
„Bei einem spannenden neuen Projekt konnte ich die neuen Kenntnisse und Kompetenzen aus den Kursen direkt bei der Arbeit anwenden.“
Larry W.
Lernender seit 2021
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Chaitanya A.
„Man lernt nicht nur, um bei der Arbeit besser zu werden. Es geht noch um viel mehr. Bei Coursera kann ich ohne Grenzen lernen.“
Bewertungen von Lernenden
4.9
27 Bewertungen
5 stars
85,18 %
4 stars
14,81 %
3 stars
0 %
2 stars
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Zeigt 3 von 27 an
N
NA
5·
Geprüft am 20. Juni 2025
It was engaging, interesting and highly productive course.
J
JP
5·
Geprüft am 26. Feb. 2025
A great entry point into what has been a riveting 3-part learning experience. The content and context of each course was very relevant to my professional development.
When will I have access to the lectures and assignments?
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.