In this course, you will uncover the impact of network externalities in the digital economy. Learn how they fuel internet-based business models and the rise of unicorns, and how they create a winner-takes-all market. Understand different network externalities and their effects on competition and consumer choice. Dive into real-world examples to grasp these market-shaping forces.

Profitez d'une croissance illimitée avec un an de Coursera Plus pour 199 $ (régulièrement 399 $). Économisez maintenant.

Ce que vous apprendrez
Understand the concept of network externalities
Explore the impact of network externalities on market dynamics
Analyze real-world examples of network externalities
Compétences que vous acquerrez
- Catégorie : Business Strategies
- Catégorie : Market Dynamics
- Catégorie : Economics
- Catégorie : Business Strategy
- Catégorie : Consumer Behaviour
- Catégorie : Market Trend
- Catégorie : Network Analysis
- Catégorie : Business Modeling
- Catégorie : Corporate Strategy
- Catégorie : Telecommunications
Détails à connaître

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2 devoirs
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Il y a un module dans ce cours
In this course, we will learn about the significant role of network externalities in the digital economy and in communication technology. We will learn how network externalities are crucial for business models relying on the internet and how they can lead to the emergence of unicorn businesses, which attract massive investments due to their potential to dominate the market.
Inclus
6 vidéos5 lectures2 devoirs
Instructeur

Offert par
En savoir plus sur Business Strategy
Statut : Essai gratuitInstitut Mines-Télécom
Statut : PrévisualisationStanford University
Statut : Essai gratuitPolitecnico di Milano
Statut : Essai gratuitPolitecnico di Milano
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