Module 2 -- What is Persuasive Leadership? -- includes a video introduction to the module and five lessons. Lesson 1 -- A General Definition-- includes one reading, one video, and two lectures. Lesson 2 -- Conversation--includes three readings, three videos, and two lectures. Lesson 3 -- Types of Persuasion-- includes five readings, two videos, and three lectures. Lesson 4 -- Elements of Persuasion-- includes one reading and one lecture. Lesson 5 -- Principles of Persuasion--includes one reading and one lecture. The work you will do for this module includes watching the module introduction (along with the video of Malala Yousafzai's Nobel Peace Prize speech), five videos from the internet, and nine lecture videos; reading nine items; and taking a brief quiz after each lecture, and a longer assessment at the end of the module.

Module 3 -- Why Persuasive Leadership? -- includes a video introduction to the module and four lessons. Lesson 1 -- Setting the Question-- includes two readings and two lectures. Lesson 2 -- Benefits to the Organization--includes two readings, one video, and three lectures. Lesson 3 -- Benefits to the Team-- includes two readings, two videos, and three lectures. Lesson 4 -- Benefits to the Leader-- includes two readings and three lectures. The work you will do for this module includes watching the module introduction (along with the video of Steve Jobs' Stanford commencement address), three videos from the internet, and 11 lecture videos; reading eight items; and taking a brief quiz after each lecture, and a longer assessment at the end of the module.

Module 4 -- Persuasive Leadership: How? -- includes a video introduction to the module and five lessons. Lesson 1 --Prepare Yourself-- includes three readings and one lectures. Lesson 2 -- Prepare Your team--includes two readings and one lecture. Lesson 3 -- Engage Your Team in the Plan-- includes four readings, two videos, and six lectures. Lesson 4 -- Execute the Plan as a Team-- includes three readings and three lectures. Lesson 5 -- Assess and Improve -- includes one reading and two lectures. The work you will do for this module includes watching the module introduction, two videos from the internet, and 13 lecture videos; reading 13 items; and taking a brief quiz after each lecture, and a longer assessment at the end of the module.