How to Write a CV Objective [+ Templates]

Written by Coursera Staff • Updated on

There may be times during your job search when it’s helpful to include a CV objective—or a brief explanation of your professional goals—to help explain what you're looking for.

[Featured Image] A professional in business casual clothing reviews resumes.

A CV objective is a one- or two-sentence summation of your immediate career goals. Whilst you don't need to include a CV objective every time you apply for a job, it may help a recruiter or hiring manager understand who you are, what you’re looking for, and why you’d be worthwhile to interview.   

Explore various scenarios where it may be worthwhile to include an objective on your CV and templates you can follow to help you capture your unique story and career aims. 

CV objectives: Key facts 

When you apply for jobs, a CV objective is a tailored synopsis that helps explain what you're looking for. It's a way to answer the question, "Why this job?"

Strong CV objectives tend to include the following information: 

  1. Who you are

  2. What you want to achieve with your next career move 

  3. The value you’ll add to a position or company 

CV objective templates + how to adjust

CV objectives tend to follow certain conventions. For example, many applicants write in the third person, but you can also write in the first person or jump straight to explaining your career goals.

Let’s take a look at a few examples that employ the information mentioned above:  

  • Third-person emphasis: Social media coordinator [who you are] with agency experience [value add] looking for a position managing social media strategy, planning, and execution for a major health care brand [what you want].  

  • First-person emphasis: I am an agency-trained social media coordinator [who you are] seeking a social media manager position [what you want] where I can apply my health care brand knowledge to grow audience awareness and engagement [value add]

  • Position emphasis: Seeking a social media manager position at a health care start-up [what you want], where I can apply my three years of social media experience using tools like Hootsuite and Buffer [value add + who you are]. 

Adjust your CV objective by determining which format—third-person, first-person, or position emphasis—best fits your particular needs and changing how you present the three key pieces of information expected in an objective.

For example, to create a more concise description of who you are, use an adjective that grabs a recruiter’s attention, like “savvy [job title]” or “organised [job title].” You can also summarise your experience instead, like “[job title] with X years of experience.” 

When should you use a CV objective? 

A CV objective is only sometimes necessary to include on your CV because it can take up valuable space that might be better to use in another way, such as clarifying the impact you made in your most recent role or listing out any extra technical skills you have.  

However, in several specific circumstances, it can be more helpful to use a CV objective than others, including the following:  

  • If you don’t have any experience

  • If you recently graduated  

  • If you’ve held many different types of roles

  • If you’re interested in changing careers or industries 

  • If you’re interested in career advancement

  • If you’d like to relocate 

Each scenario listed above might benefit from an explanation of what you hope to achieve in your next role, thereby providing recruiters with valuable information that can help frame the information on your CV.

Where should an objective go on your CV? 

Depending on how you format your CV, it’s best to put a CV objective near the top of your CV, either underneath your header or to the right of it. Take a look at this CV template for recent graduates as an example: 

5 CV objective tips 

In two sentences max, a CV objective needs to say a lot about who you are and what you want. To make your CV objective as compelling as possible, consider the following tips: 

1. Research keywords. 

As part of your job search, note any keywords in various job role descriptions and see if you can integrate a few of them into your objective. For example, if a job description mentions attention to detail, add that quality when you describe yourself or your experience: “Successful UX designer with strong attention to detail.”   

2. Tailor your objective for each role. 

You’ll want to make sure you tailor your objective for each role. Do this by updating the job title you’re looking for, the goal you aim to achieve, or your desire to work specifically for that company. 

3. Be specific about your experience.

After you draft your objective, go back and look for opportunities to replace words with action verbs and powerful adjectives, and identify places where you can specify your experience.  

Example: Instead of Professional and talented financial advisor with several years of experience, get specific whilst still being succinct: Skilled financial advisor with significant experience guiding clients on major product decisions. 

4. Make your value clear. 

A CV objective states what you want, but conveying what you have to offer a company is critical. Try to connect your objective—career advancement or relocation—with unique skills that will make your value clear to a recruiter or hiring manager. 

5. Highlight your needs. 

Beyond the type of role you’re seeking, make sure to include any specifications. For example, you might be looking for part-time work, remote work, or relocation. Adding them here helps recruiters understand what you’re looking for right away. 

CV objective examples: By scenario

Below, you can view a number of CV objective templates. They differ depending on the scenarios noted earlier and include tips to help you shape your story.  

No experience

Since you may not have a title to add to the description you craft about yourself, describe some of your greatest strengths. Use the first-person or third-person format to showcase some of your strongest transferable skills: 

  • Organised, detail-oriented individual seeking an entry-level customer service representative role at [Company Name] to sharpen my communication and sales skills. 

  • I am a collaborative team member with terrific people skills. I’m looking for a part-time barista role where I can learn more about customer service and share my passion for coffee.  

Recent graduate

Highlight your A level or equivalent qualifications or  degree in your objective, and connect what you learned with the position you’d like to hold: 

  • Recent graduate with a degree in computer science seeking a position as a web designer at an innovative start-up. Experienced in HTML/CSS, graphic design, and major CMS platforms. 

  • To obtain a position on [Company Names] product team, where I can apply my MBA, and contribute my knowledge of strategy, consumer research, and user experience (UX) design.  

Different roles

Call attention to the workplace skills you’ve developed along the way and how that experience will contribute to the direction you’re interested in moving next: 

  • Collaborative, quick learner who is skilled in communications, research, and design, and would like to apply that multidimensional experience to a role in sales for a luxury retail brand. 

  • I’m a seasoned communicator with experience in data analysis and design looking to apply my varied training to a marketing manager position at [Company Name].

Career advancement

Advancing in your career sometimes means applying for bigger roles and explaining why you’re interested in taking on additional responsibility:

  • Successful project coordinator with five years of experience overseeing eight direct reports seeking to become a project manager for an industry-leading fintech company. 

  • Established cybersecurity analyst with experience in multiple frameworks and intrusion detection, looking to become a security architect for a global company where I can implement key design features to safeguard critical data. 

Career change

It’s important to explain the reason behind your desire to change careers and the skills you believe will help you make the pivot: 

  • Savvy data analyst with experience growing customer insight and retention in the education tech sector. Now interested in finding a role as a financial analyst for a major banking institution, where I can strengthen my knowledge of trend spotting and forecasting.  

  • Driven social media manager with over seven years of experience in consumer research, audience engagement, and market strategy. Interested in pivoting to a marketing manager position and leading the broader marketing efforts of [Company Name].

Relocation 

Whether you're about to relocate or already have, a company may want to understand your larger plans.

  • I am an experienced graphic designer who will be relocating to London in February and eager to find a position at [Company Name]. I have over four years of experience in website design and am trained in Adobe Creative Suite.  

  

  • Innovative business intelligence analyst with experience contributing data-backed insight to three Fortune 500 companies. Seeking a position at a leading product engineering firm in Manchester, where I’ll be relocating in April.  

Explore further

A CV objective can be a useful addition to your CV, especially if you need to gain experience, are a recent graduate, or are changing careers. To make the objective effective, keep it concise and specific for each job and role you apply to. 

Strengthen your subject knowledge and CV credentials by earning a Professional Certificate from industry leaders such as Google, IBM, and Meta on Coursera. Whether you want to develop your skill set or embark on a new career direction, learn about lucrative fields like project management, UX design, data science, marketing analytics, and sales, developing job-ready skills for each profession. 

Placeholder

professional certificate

Google Project Management:

Get on the fast track to a career in project management. In this certificate program, you’ll learn in-demand skills, and get AI training from Google experts. Learn at your own pace, no degree or experience required.

4.8

(115,035 ratings)

1,930,678 already enrolled

Beginner level

Average time: 6 month(s)

Learn at your own pace

Skills you'll build:

Project Management, Change Management, Strategic Thinking, Career Development, Organizational Culture, Risk Management, Quality Management, Project Execution, Agile Management, Problem Solving, Coaching, Scrum, Influencing, Effective Communication, Stakeholder Management, Business Writing, Project Charter, Procurement, Task Estimation, Project Planning

Placeholder

professional certificate

Google UX Design

Get on the fast track to a career in UX design. In this certificate program, you’ll learn in-demand skills, and get AI training from Google experts. Learn at your own pace, no degree or experience required.

4.8

(81,746 ratings)

1,156,877 already enrolled

Beginner level

Average time: 6 month(s)

Learn at your own pace

Skills you'll build:

User Experience (UX), Prototype, Wireframe, User Experience Design (UXD), UX Research, mockup, Figma, Usability Testing, UX design jobs

Frequently asked questions (FAQ)

Updated on
Written by:

Editorial Team

Coursera’s editorial team is comprised of highly experienced professional editors, writers, and fact...

This content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

Whether you're starting your career or trying to advance to the next level, experts at Google are here to help.

Unlock unlimited learning and over 10,000 courses for $25/month, billed annually.