Este curso utiliza un enfoque basado en la investigación para entender las fuentes de las ventajas competitivas en las compañias y otras organizaciones.
Administración Estratégica y Emprendedora
Enjoy unlimited growth with a year of Coursera Plus for $199 (regularly $399). Save now.
Administración Estratégica y Emprendedora
Instructor: Doug E Thomas, Ph.D.
42,927 already enrolled
Included with
Gain insight into a topic and learn the fundamentals.
4.7
(1,193 reviews)
7 hours to complete
Flexible schedule
Learn at your own pace
98%
Most learners liked this course
Skills you'll gain
Details to know
Shareable certificate
Add to your LinkedIn profile
Assessments
6 assignments
Taught in Spanish
See how employees at top companies are mastering in-demand skills
There are 6 modules in this course
¿Cómo se puede medir el éxito de un negocio?
What's included
6 videos1 assignment
¿Cómo influye el ambiente de un negocio en el éxito de una compañía?
What's included
6 videos1 assignment
¿Cómo puede una compañía desarrollar fuentes internas que le proporcionen una ventaja competitiva incomparable?
What's included
6 videos1 assignment
¿Cómo se puede predecir qué compañía será más competitiva?
What's included
5 videos1 assignment
¿Cómo pueden lidiar las compañías con las fluctuaciones del mercado? (Parte 1)
What's included
5 videos1 assignment
¿Cómo pueden lidiar las compañías con las fluctuaciones del mercado? (Parte 2)
What's included
4 videos1 assignment
Instructor
Instructor ratings
4.7 (187 ratings)Offered by
Why people choose Coursera for their career
Felipe M.
Learner since 2018
"To be able to take courses at my own pace and rhythm has been an amazing experience. I can learn whenever it fits my schedule and mood."
Jennifer J.
Learner since 2020
"I directly applied the concepts and skills I learned from my courses to an exciting new project at work."
Larry W.
Learner since 2021
"When I need courses on topics that my university doesn't offer, Coursera is one of the best places to go."
Chaitanya A.
"Learning isn't just about being better at your job: it's so much more than that. Coursera allows me to learn without limits."
Learner reviews
4.7
1,193 reviews
- 5 stars
77.87%
- 4 stars
15.92%
- 3 stars
3.85%
- 2 stars
1.42%
- 1 star
0.92%
Showing 3 of 1193
SL
5
Reviewed on Aug 10, 2020
Muy bueno. Nunca antes había tenido una clase de empresas, se entendió perfectamente la manera de analizar la estrategia de una empresa para lograr éxito, ya sea de manera predictiva o descriptiva.
KG
5
Reviewed on Feb 19, 2017
Me parece que es un curso muy completo que te da una visión amplia de aquellas herramientas que puedes utilizar para hacer crecer tu negocio con una perspectiva sólida y fundamentada.
MP
5
Reviewed on Aug 18, 2020
Muy bueno este curso, gracias al prof por explicar de manera tan sencilla y practica cada tema, los cuales son de gran utilidad para los negocios existentes o a emprender.
Frequently asked questions
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
More questions
Financial aid available,