By the end of this project, you will discover how to create a basic Brand Awareness and Performance survey in Qualtrics. This study will help you gauge the overall success of your brand’s marketing initiatives to date or measure current awareness levels for future campaign launches.
Create a Brand Awareness Survey in Qualtrics
Learn, practice, and apply job-ready skills with expert guidance
5.0
(10 reviews)
Beginner level
Recommended experience
2 Hours
Learn at your own pace
Hands-on learning
What you'll learn
Develop a Deeper Understanding of Market Research.
Create and Edit a Brand Awareness Survey Template in Qualtrics.
Finalize and Be Ready to Distribute the Brand Awareness Survey.
Details to know
Shareable certificate
Add to your LinkedIn profile
Taught in English
No downloads or installation required
Only available on desktop
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Learn, practice, and apply job-ready skills in less than 2 hours
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- Gain hands-on experience solving real-world job tasks
- Build confidence using the latest tools and technologies
About this Guided Project
Learn step-by-step
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
Understand the value of Strategic Marketing Research and create a free Qualtrics account.
Choose a survey template in Qualtrics and navigate the landing page.
Format the Brand Awareness and Performance Survey.
Draft survey questions/answer choices and personalize the template to fit brand objectives.
Survey finalization and distribution.
Recommended experience
None
3 project images
Instructor
Offered by
How you'll learn
Skill-based, hands-on learning
Practice new skills by completing job-related tasks.
Expert guidance
Follow along with pre-recorded videos from experts using a unique side-by-side interface.
No downloads or installation required
Access the tools and resources you need in a pre-configured cloud workspace.
Available only on desktop
This Guided Project is designed for laptops or desktop computers with a reliable Internet connection, not mobile devices.
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Frequently asked questions
Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.
Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.
You can download and keep any of your created files from the Guided Project. To do so, you can use the “File Browser” feature while you are accessing your cloud desktop.