Many organizations with websites are using chatbots to engage with customers. While this strategy has proved profitable and efficient, there are ethical issues that can arise if users are unaware that their interaction is with an AI bot and not a human.
Recommended experience
What you'll learn
Describe the roots and evolution of AI chatbots in modern business so the learner can assess current applications and use cases.
Demonstrate the importance of ethics in technology and, specifically, in the application of AI Chatbots.
Assess the current state of data privacy, consent, and transparency in modern business AI implementations.
Illustrate the significance of bias and fairness in AI-powered chatbots.
Skills you'll gain
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There is 1 module in this course
This course will take the learner through the evolution of chatbots, so they are equipped with an appropriate sense of incremental improvements. Next, the course will guide the learners to recognize the ethical implications of chatbot usage from the perspectives of bias, fairness, data privacy and consent.
What's included
15 videos6 readings1 assignment
Instructor
Offered by
Recommended if you're interested in Marketing
Coursera Project Network
Vanderbilt University
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