Embark on a transformative journey with Strategic Value Propositions – a lively class designed for visionary business executives, inventive marketers and ambitious entrepreneurs who are determined to carve out a niche in a crowded market.
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Business Strategy: Value Proposition Essentials
Recommended experience
What you'll learn
Evaluate the Components of Effective Value Propositions.
Synthesize Value Proposition Frameworks for Diverse Industries.
Design and Articulate Compelling Value Propositions.
Critique and Improve Existing Value Propositions.
Skills you'll gain
Details to know
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July 2024
1 assignment
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There is 1 module in this course
In this, you'll develop the art and science of articulating the unique benefits of your products or services, transforming everyday offerings into must-have solutions. Delve deeply into the mesmerizing world of value propositions. Via collection of select dynamic videos, you will explore subtle differences in communication between industries.
What's included
13 videos4 readings1 assignment2 discussion prompts
Instructor
![Marta Sotto-Mayor](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera-instructor-photos.s3.amazonaws.com/38/1f6bc47c464d22b3389bdf3d43909b/Marta-Sotto-Mayor-Pic.jpg?auto=format%2Ccompress&dpr=1&w=75&h=75&fit=crop)
Offered by
Recommended if you're interested in Business Strategy
Coursera Instructor Network
Kennesaw State University
Coursera Instructor Network
University of Leeds
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