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Business Strategy: Value Proposition Essentials

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Coursera Instructor Network

Business Strategy: Value Proposition Essentials

Marta Sotto-Mayor

Instructor: Marta Sotto-Mayor

Included with Coursera Plus

Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

1 hour to complete
Flexible schedule
Learn at your own pace
Gain insight into a topic and learn the fundamentals.
Beginner level

Recommended experience

1 hour to complete
Flexible schedule
Learn at your own pace

What you'll learn

  • Evaluate the Components of Effective Value Propositions.

  • Synthesize Value Proposition Frameworks for Diverse Industries.

  • Design and Articulate Compelling Value Propositions.

  • Critique and Improve Existing Value Propositions.

Details to know

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Recently updated!

July 2024

Assessments

1 assignment

Taught in English

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There is 1 module in this course

In this, you'll develop the art and science of articulating the unique benefits of your products or services, transforming everyday offerings into must-have solutions. Delve deeply into the mesmerizing world of value propositions. Via collection of select dynamic videos, you will explore subtle differences in communication between industries.

What's included

13 videos4 readings1 assignment2 discussion prompts

Instructor

Marta Sotto-Mayor
7 Courses10,290 learners

Offered by

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