Excellent course. The trainers are extremely experienced and deliver complex, useful concepts in a way that is really easy to understand. I learnt very good strategies that are applicable to business and work - strongly recommend for any content marketer.

If you want to get started in content writing, content strategy, or content marketing, you absolutely have to take this course. It exceeded even my loftiest expectations and I salute Sonia Simone, Copyblogger, and UC Davis for delivering this masterpiece.

I worked on the course for 3 months - spending early mornings, after-work hours, and weekends to master skills that will aid me in growing professionally. I can share that it was all worth it. Hoping to find more opportunities to keep challenging myself.

This was a very helpful, methods and techniques-based approach to learning. The depth of the experience of Sonia Simone is visible in the content, and you are given a lot of practical resources to go further with your learning journey. A three thumbs up!

The course was awesome and the faculty was amazing. I feel very happy for choosing the course and getting it completed. The course was very well organised and helped me to become good content writer. My sincere thanks to Coursera and to the University.

An excellent course for anyone who wants to start in content marketing. The practical tasks are essential I recommend this course to all interested and mainly to those who intend to work with digital marketing.

Thanks to Coursera for this learning path.

Absolutely insightful! Even more insightful for someone who's already a marketer or a content writer. I enjoyed each an every module because of how clear and well presented the modules were. Make time to do the course and thank me later. Life-changing!

A brilliant course for anyone deciding to get into copywriting and content creation. Great value+ industrial insights + BRILLIANT reading material makes it a CUTTING EDGE course. I highly recommend this to anyone who wants to stand out in this world!

It's a key to unlock the hidden potential and tapped the area of content cration and writing. It not only helps the existing content writers but also the newbies to explore and learn the content writing, marketing and copywriting as a whole package.

Good course. This is a great course for who are interested in the field of content marketing. I had a great opportunity. And guys here alot of things you have to explore. And don't miss the chance. And thanks to the whole team of coursera.thank you.

perfect! this course has changed my life, i found really helpful things for doing my job better and it gave me ideas for my career and my goals...it gave knowledge and confidence and i have never been this excited about content marketing in my life.

One of the best course to gain knowledge related to sales, business development, content writing, copywriting and marketing. Really loved it!! Very interesting and easy to understand. All the reading materials are also very informative. Go for it!

El marketing de contenidos es todo un ecosistema, en el cual, cada uno debe emprender y emplear sus experiencias y conocimientos a la par del universo de posibilidades que las estrategias aquí explicitas y diseñadas nos permitan crear y diseñar.

The information provided in this course broadened my mind in the field. I have already adapted to these skills and will continue to improve myself as a new copywriter and content marketer. Thank you to Coursera, Simone, and the Copyblogger team.

I am very happy to have learnt and passed this course. I thank all tutors who assited me to pass this course. A big thanks goes to Sonia Simone and Brian Clarke. You guys have been of good help to me. May copyblogger be the leading blog online.

Great content! Very comprehensive with lots and lots of resources and case studies provided. Peer reviews for the assignments got a bit weird, because some students clearly did not follow the assignment requirements and gave others bad reviews.

This course was excellent. Incredible teaching from industry experts laid out in an easy to follow, informative structure. The free reading content alone is an amazing resource for understanding and navigating the world of content marketing.

Highly recommended. Put in the time. Read all docs/pages course is linking to. And you will learn a lot.

Much better then most UNI courses I have read in my life. Few courses are this applied./grounded in reality.

Thank you for a great course.

This course is so well structured and the communication is amazing. I have learnt so much in the last 5 weeks. as a result of this course I am taking real steps towards building my portfolio and network. Thank you Sonia, the guests and UC!!!

This course is actually very functional and skillful. The terms and strategies is being taught by an expert. It has got every effective information regarding the content marketing, i personally feel it's worthy and will surely recommend it.

Thanks a million, UC Davis and Sonia Simone ma'am for putting together this masterpiece. This changed my life. I'm a full time content marketer now and make over $6,500 USD a month. I will always remember what this course did to my life.

The course was divided into bite-sized lessons which made the absorption and retention of concepts quite easy. I also liked that the course covered the basics of content marketing while also going on to dive deeper into certain aspects.

This course is really good. The presentation is clear including video, mp3, text, subtitle. The video is so easy to choose where we want to seek for. The strategy is good enough for first step. However it is free course, it is worthy.

I developed my Professional writing skills and learnt essential skills which include: Copywriting, Building a professional brand, The 7A Framework for Creating Strategic Content,Empathy and Experience Mapping and How to Manage Content.

An extremely helpful and informative course, especially in conjunction with multi-modal training. Training materials were well organized and provided good case studies. Instructor was extremely professional and pleasant to learn from.