This course focuses on enhancing your understanding of (1) how an internal venture is organized and (2) how to overcome resistance to your new venture ideas within the company. The course is specifically valuable for:
Crafting Strategies for Innovation Initiatives for Corporate Entrepreneurs
This course is part of Corporate Entrepreneurship: Innovating within Corporations Specialization
Instructor: Dr. Thomas J. Mierzwa
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There are 4 modules in this course
In this module, we will examine how to audit a company's internal environment to establish a framework for its innovation capabilities.
What's included
8 videos6 readings1 peer review
In this module, we will create a plan for an organizational structure and operational format that incorporates key roles and players for internal ventures within the company.
What's included
8 videos1 peer review
In this module, we will analyze corporate culture to identify creative capabilities that leverage the company's best practices for innovation.
What's included
7 videos1 peer review
In this module, we will evaluate innovation portfolios and compose innovation strategies that are best aligned with the implementation potential within the company.
What's included
8 videos2 readings1 peer review
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Recommended if you're interested in Entrepreneurship
Coursera Instructor Network
Parsons School of Design, The New School
The Hong Kong University of Science and Technology
University of Colorado Boulder
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Reviewed on Jun 7, 2018
open my mind for new business ideas and also to motivate others/
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