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Learner Reviews & Feedback for Crafting Strategies for Innovation Initiatives for Corporate Entrepreneurs by University of Maryland, College Park
28 ratings
About the Course
This course focuses on enhancing your understanding of (1) how an internal venture is organized and (2) how to overcome resistance to your new venture ideas within the company. The course is specifically valuable for:
• Employees who have creative ideas important to their company;
• Managers seeking to assemble creative people and resources;
• Technical specialists desiring to become part of an internal venture; and
• Consultants who advise companies on ways to launch and grow internal ventures.
You will learn strategies to help you launch a corporate venture with coursework focused on four key areas:
• Examining how to audit a company's internal environment to establish a framework for its innovation capabilities;
• Creating a plan for an organizational structure and operational format that incorporates key roles and players for internal ventures within the company;
• Analyzing corporate culture to identify creative capabilities that leverage the company's best practices for innovation;
• Evaluating innovation portfolios and compose innovation strategies that are best aligned with the implementation potential within the company.
Try this course for FREE at https://www.coursera.org/learn/corporate-entrepreneurs-innovation-strategy
Top reviews
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1 - 4 of 4 Reviews for Crafting Strategies for Innovation Initiatives for Corporate Entrepreneurs
By JAVIER M
•Jun 8, 2018
open my mind for new business ideas and also to motivate others/
By Agemo A E
•Jun 6, 2020
Very interesting
By Де Х Д
•Jun 6, 2020
Remember. It is a management course. No maths. No finances. No empirics. Only descriptive analytics. I did not consider this and was very disappointed.
But if you want pure theory affecting your way of thinking of the corporate culture and organization, that is exactly you need for learning)
By SENAAT2585
•Aug 2, 2021
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