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Learner Reviews & Feedback for Food & Beverage Management by Università Bocconi

4.8
stars
4,683 ratings

About the Course

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – www.masterchef.sky.it Eataly - Paolo Bongiovanni, Marketing Director Italy – www.eataly.net Berlucchi – Paolo Ziliani, Owner – www.berlucchi.it Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – www.joia.it Branca – Nicolò Branca, Owner – www.branca.it Barilla – Giuseppe Morici, President Region Europe – www.barilla.com Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – www.expomilan.cl Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – www.heineken.com TRDN – Martin Oetting, Managing Director – www.trnd.com GROM – Federico Grom, Owner and Founder – www.grom.it/en Tetra Pak – Matthew Hatton, Director Competitor Intelligence – www.tetrapak.com BioHombre – Matteo Panini, CEO – www.hombre.it Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – www.riunite.it GlemGas – Marco Guerzoni, Program Product Manager – www.glemgas.com Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – www.bibendumcatering.it , www.franceschetta58.it DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

Top reviews

SF

Jul 31, 2022

It's not easy, but it shouldn't be. If you go in with the intent to learn with interest in the subject. You will learn a lot. More than I thought I would. I'm a little sad that it is coming to an end.

JL

Sep 12, 2020

Very interesting introductory course to food & beverage management. Clear setup and interesting topics. ALso, the interviews with guest speakers are very interesting and relate to the topics covered.

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1151 - 1175 of 1,257 Reviews for Food & Beverage Management

By Christiana T

Jan 22, 2021

Instructor, content and everything was top notch!

However, the majority of the course was marketing/business theory. I would prefer more practical content on the industry per se.

By Julius Y

Jul 5, 2020

Useful lessons and clear explanation. This course really offered a clear insight into the management of food and beverage industry. Complimenti alla Bocconi e Prof. Troilo!

By daniele m

Jan 27, 2021

Very helpful course, the only weak point are the youtube links, most of them have been removed from youtube.

My advise is to update the links or change the examples.

By Megha B

Jul 23, 2020

Every title could use an actual explanation. Like which companies use which kind of touchpoints, type of segmentation, place branding, distribution network...etc

By Daniela C

Oct 12, 2022

Very good course however there were a lot of technical issues both with pinterest, the course itself, and sadly the youtube videos were set to private.

By Francesca F

May 8, 2020

Some example can result old (now we are in 2020 and the course was recorded in 2016), but the content are really interesting and focus on this industry.

By Caroline A F

Feb 28, 2022

Muchos de los Links estan desactualizados. Es un curso mas dirigido a la industria ne general de AYB como produccion mas que establecimientos de comida

By Elena T

Aug 24, 2020

I am a former Bocconi student and I liked this course.

However, I recommending a stronger focus on Management, as 90% of the course is about Marketing.

By Theertha J

May 31, 2020

This course was very helpful to attain more knowledge about the topic and the lectures were actually understandable and the topics were easy to grasp.

By Abhishek J

Jan 16, 2021

The course was informative, well delivered and enjoyable at the same time! Must one for people aspiring for a career in food and beverage management

By Luca a

Jun 2, 2020

Very good course, as per an F&B Management course, I'd like was to be more focused on budget and costs as per labors and food and beverage costs

By Nithiya G

Jul 9, 2020

Great Insight and very helpful to understand the relationship between major brands and small scale brands. Also helps to launch new business.

By Pedro P

Jun 22, 2020

Adorei o curso e aprendi muito, no entanto é pena a quantidade de conteúdos acessórios que já não estão disponíveis online, situação a rever.

By Ankur D

Jun 13, 2020

More case studies, but overall a very satisfactory course. looking forward to version 2. Looking forward to interacting with Prof. Gabrielle.

By Evangeline S J

May 20, 2020

I learnt a lot about marketing strategy and the challenges faced by the beverage industry. I am happy , I opted for this course .Thank you!

By Meharpreet K

Dec 21, 2020

its very good and informative course but too much information about wine and beer.The examples are usually wine based which should change

By Bahar A

Nov 1, 2022

Some links were not working anymore. It felt like taking an outdated course. It would be perfect if those links were fixed.

Thank you.

By Monica G

May 26, 2020

The course is very interesting. It is focused on marketing and it is very curious to know in all the variants in which it is divided.

By Elisa P

Jul 21, 2022

the course has been very useful, interestin and well structures. I would have appreciated to have some extra info about my questions

By Sayyed J

Sep 23, 2020

I am very thankful for achieving my best skills and knowledge through this syllabus & learns new skills .

Best Regards ,

Sayyed Junaid

By Loh K J

Jan 25, 2021

Easy to follow and touched all the key concepts. Very refreshing and relevant - applicable to other sectors as well not F&B sector

By Martin N

Oct 7, 2020

An informative and fun course. The lecture videos sometimes froze. Many of the external YouTube links did not work at all.

By I M H

May 13, 2020

This course help me a lot about food and beverage industry and how to manage a brand in local and international segments.

By Mauro S

Dec 2, 2019

Muy bueno, aunque hace falta algunos ejercicios de pratica y prueba escrita ademas de formatos estandar para este sector