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This course is part of Google Business Intelligence Professional Certificate
Instructor: Google Career Certificates
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Understand common careers and industries that use BI
Investigate the impact data can have on business decision-making
Explain the important role that BI professionals have in businesses
Develop a BI project plan
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This is the first of three courses in the Google Business Intelligence Certificate, which will help develop the skills needed to apply for entry-level roles as a business intelligence (BI) professional. People who work in BI help organizations access the right data, use data to help businesses grow and improve, and put insights into action. In this course, you’ll discover the role of BI professionals within an organization and explore BI tools you can use on the job.
Google employees who currently work in BI will guide you through this course by providing hands-on activities that simulate job tasks, sharing examples from their day-to-day work, and helping you build business intelligence skills to prepare for a career in the field. Learners who complete the three courses in this certificate program will have the skills needed to apply for business intelligence jobs. This certificate program assumes prior knowledge of foundational analytical principles, skills, and tools covered in the Google Data Analytics Certificate. By the end of this course, you will: -Make key distinctions between business intelligence (BI) and data analysis -Explore how data is used in business processes and decision-making -Describe ways that BI professionals impact their organizations -Identify the uses and benefits of BI tools, including data models, pipelines, data visualizations, and dashboards -Acquire, manipulate, and integrate data using key BI concepts -Select and define metrics that are relevant to project goals and stakeholder questions -Develop and execute a BI project by working with stakeholders to determine project requirements, execute tasks, and deliver insights that guide decision-making
Begin learning about business intelligence and the roles of BI analysts and engineers within organizations. You’ll discover the tools and techniques BI professionals use to make business decisions and improve processes. In addition, you’ll explore the similarities and differences between BI and data analytics.
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Explore the BI process, which involves engaging with stakeholders, using tools to make the most of available data, and applying the power of rapid monitoring to make smart business decisions. In addition, you’ll start building career resources by enhancing your online presence, developing strategies for networking and mentorship, and creating a portfolio that will impress future hiring managers.
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Consider the importance of context from a BI perspective. You’ll explore data limitations, including how to address constant changes and access big-picture insights in a timely manner. You’ll also discover strategies that BI professionals use to anticipate and overcome these limitations. Finally, you’ll develop an understanding of how context influences metrics.
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Finally, you’ll complete an end-of-course project. The project is an opportunity to apply the skills and knowledge you developed during this course in a workplace scenario. For this project, you’ll prepare project planning documents and solve a business problem using BI.
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Grow with Google is an initiative that draws on Google's decades-long history of building products, platforms, and services that help people and businesses grow. We aim to help everyone – those who make up the workforce of today and the students who will drive the workforce of tomorrow – access the best of Google’s training and tools to grow their skills, careers, and businesses.
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Reviewed on Feb 16, 2024
Sometimes I feel it was more about job search, not BI. Tests may be more interactive, more random and questions better, but from time to time I interpreted those differently.
Reviewed on Jul 4, 2023
Great course for a non technical person to start.. Simple steps and easy teaching helped to accomplish this course with in the time frame.
Reviewed on Jun 9, 2023
This is a basic course for business intelligence, it covers all the relevant knowledge to keep the business growing in right direction!
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Organizations of all types and sizes have business processes that generate massive volumes of data. Information is constantly created by computers, the internet, phones, texts, streaming video, photographs, sensors, and more. In the global digital landscape, data is increasingly imprecise, chaotic, and unstructured. As the speed and variety of data increase exponentially, organizations are struggling to keep pace.
Business intelligence is the work involved in gathering, structuring, interpreting, monitoring, and reporting this data in accessible formats that enable stakeholders to understand and use it effectively. Organizations rely on this information to make better strategic and operational business decisions. As a result, there is high demand in the marketplace for business intelligence professionals with the skills and expertise to achieve these goals.
Business intelligence professionals are critical to many organizations today. They use data to help solve business problems, performing a variety of tasks that enable decision makers to understand and use data effectively. Some common responsibilities of BI professionals include gathering project requirements from stakeholders, retrieving and organizing large datasets, and creating visualizations and dashboards to report insights to others. Organizations use the intelligence they share to make decisions, develop new processes, create business strategies, and conduct deeper analyses.
As businesses generate more and more data, there is increased demand for BI professionals to transform this data into meaningful business insights. BI skills are transferable to jobs across multiple industries, including financial services, education, healthcare, and manufacturing. The Google Business Intelligence Certificate will help you prepare for a job in the BI field.
After completing all three courses in this certificate program, you’ll have the skills required for jobs like BI analyst, BI engineer, and BI developer.
Business intelligence and data analytics share many of the same tools. During this certificate program, you’ll gain knowledge of tools and platforms including BigQuery, Dataflow, Python, Sheets, SQL, and Tableau.
This certificate program assumes prior knowledge of foundational analytical principles, skills, and tools. To succeed in this certificate program, you should already know about data types, data strategy, data integrity, data cleaning, data aggregation, data analysis, and best practices when sharing information. You should also have an understanding of spreadsheets, databases and structured query language, programming concepts, data visualization, and dashboards.
The content in this certificate program builds upon data analytics concepts taught in the Google Data Analytics Certificate. If you haven’t completed that program, or if you’re unsure whether you have the necessary prerequisites, you can take an ungraded assessment in Course 1 Week 1 of this certificate program to evaluate your readiness.
You’ll learn job-ready skills through interactive content — like activities, quizzes, and discussion prompts — in under two months, with less than 10 hours of flexible study a week. Along the way, you’ll work through a curriculum designed by Google employees who work in the field, with input from top employers and industry leaders. You’ll even have the opportunity to complete end-of-course projects that you can share with potential employers to showcase your business intelligence skills. After you’ve graduated from the program, you’ll have access to career resources and be connected directly with employers hiring for open entry-level roles in business intelligence.
We highly recommend completing the three courses in the order presented because the content in each course builds on information covered in earlier courses.
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Certificate, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.
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