Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
23,806 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

DM

Oct 23, 2022

Material was easy to follow, no issues loading content; the presenters first hand accounts and personal experiences as employees were relevant and engaging and I enjoy the idea of self-paced learning.

JT

Feb 16, 2023

Great foundational course that gets you going! It's easy to get through and very relatable. I found the readings were easy and the video modules were well put together. Thank you thank you thank you!!

Filter by:

3251 - 3275 of 5,540 Reviews for Foundations of Digital Marketing and E-commerce

By Soad s

•

Sep 21, 2022

very useuful and interested

By Dilpreet S G

•

Aug 25, 2022

great!! thankfull to google

By timothy . K

•

Aug 19, 2022

Great Value and good Skills

By siripurapu s

•

Aug 17, 2022

enjoyed learning the course

By Jacinta H

•

Aug 9, 2022

Love it! Brilliant content!

By talha k

•

Jul 19, 2022

Its a best course by google

By Adewara O d

•

Jul 15, 2022

this was really educative.

By Waleed B

•

Jul 1, 2022

very good study and easy...

By Love J

•

Jun 22, 2022

Great Course! Learned A LOT

By Ahmed K

•

May 23, 2022

Amazing, easy and enjoyable

By Kishan P

•

Oct 25, 2024

Very helpful course for us

By Zwelakhe N

•

Oct 13, 2024

great course i learnt alot

By amna s

•

Oct 6, 2024

really enjoyed this course

By Xochitl L

•

Sep 26, 2024

very informative, loved it

By khushi v

•

Sep 4, 2024

best place to learn so far

By Zara B

•

Jul 18, 2024

Explained alot really well

By Bwalya M

•

Jul 5, 2024

loved it, very informative

By M N F

•

Jun 30, 2024

awesome and worth material

By The S S

•

May 13, 2024

Awesome Informative course

By Yeebyo G L

•

May 11, 2024

It was a leap to marketing

By Lisa R

•

Feb 15, 2024

It is a very great program

By Ishaan S

•

Feb 2, 2024

It was a wonderful course!

By HuNaiN A

•

Dec 21, 2023

Having a great experience!

By Vijendra m

•

Oct 31, 2023

best thing for your growth

By Abdul L

•

Oct 23, 2023

ultimate learning solution