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Learner Reviews & Feedback for The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy by ESSEC Business School

4.6
stars
1,063 ratings

About the Course

With a fixed capacity, a highly disposable product and high fixed costs, hotels are a natural candidate for the application of revenue
management. Originally developed by the airlines in the 1970s, these analytics-based techniques help predict consumer behavior at the hotel’s
market level so that the hotel can sell each room each night at the optimum price. With modern-day rising acquisition costs and distribution
complexities, revenue management techniques have increasingly been adopted by both small and large hotel companies, making a
comprehensive understanding of segmentation, forecasting and pricing an essential requirement for today’s hospitality profe...
...

Top reviews

SD

Apr 30, 2022

I have been working in the hospitality industry for around 3 years. I found a lot of useful knowledge in the course. It is practical and informative. Highly recommend the course.

V

Sep 10, 2021

This course is really wonderful with rich content and some quizzes. I have learned a lot about revenue management. Thank you Coursera, Essec Business School and instructors!

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101 - 125 of 271 Reviews for The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

By Olivier L

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Mar 30, 2016

Excellent course material with gradual approach

By Camila

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Dec 27, 2020

This course is professional level. I recommend

By Bich T

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Jun 7, 2020

Super precise and full of pratical information

By Olina S

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Aug 28, 2020

Very informative course. Great for beginners.

By Afag S

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May 14, 2020

So clear, so cognitive, so productive course!

By Ali A

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May 2, 2023

The content is very useful and interesting

By Meng F

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Oct 24, 2020

Really useful. The final exam is not easy.

By Hubert A

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Jul 19, 2017

Very instructive for a first course in RM

By Marcelo B

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Feb 22, 2016

Great content, valuable insights. Thanks!

By Sergio

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Jun 9, 2018

Very good, enjoyed very much this course

By sam m

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Jun 14, 2021

Fantastic

should have done this Earlier

By Parv s

•

May 12, 2020

amazing output thank you so much guys.

By debora d m

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Apr 12, 2024

corso molto interessante e ben fatto

By Xavier S

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Sep 2, 2017

Excellent course, very comprehensive

By Regulthafus C T A

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Apr 25, 2021

Thank you, I love the course.

By Domingo M

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Apr 19, 2020

Outstandig course! Thank you!

By tuongncds140005

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Oct 16, 2021

this course very convenience

By pretesh

•

Dec 3, 2015

overall course was very good

By Svetlana M ( W

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Dec 24, 2020

Thank you it was useful!

By nisha

•

Jan 14, 2025

Best course for career.

By Marshall D

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Aug 6, 2017

Very insightful course

By Griselda C

•

Feb 4, 2018

Recomiendo el curso.

By Nimish M

•

May 16, 2020

very knowledgeable

By aimé s

•

Apr 15, 2020

J'ai aimé ce cours

By Manish T

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Jan 14, 2016

Excellent Course.