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Learner Reviews & Feedback for The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy by ESSEC Business School

4.6
stars
1,063 ratings

About the Course

With a fixed capacity, a highly disposable product and high fixed costs, hotels are a natural candidate for the application of revenue
management. Originally developed by the airlines in the 1970s, these analytics-based techniques help predict consumer behavior at the hotel’s
market level so that the hotel can sell each room each night at the optimum price. With modern-day rising acquisition costs and distribution
complexities, revenue management techniques have increasingly been adopted by both small and large hotel companies, making a
comprehensive understanding of segmentation, forecasting and pricing an essential requirement for today’s hospitality profe...
...

Top reviews

SD

Apr 30, 2022

I have been working in the hospitality industry for around 3 years. I found a lot of useful knowledge in the course. It is practical and informative. Highly recommend the course.

V

Sep 10, 2021

This course is really wonderful with rich content and some quizzes. I have learned a lot about revenue management. Thank you Coursera, Essec Business School and instructors!

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126 - 150 of 271 Reviews for The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

By Maria N

Dec 30, 2023

Very good course

By Sanja K

Feb 6, 2021

very interactive

By Alsamman H

Oct 13, 2020

Very Nice course

By Zoheb K

Feb 3, 2017

great learning !

By Mohamed S

Aug 29, 2024

Great Lecturers

By Kym O

Feb 29, 2016

Simply awesome!

By John C M

Jul 27, 2020

Awesome course

By Deleted A

Mar 5, 2019

great course !

By Balakrishnan B

Sep 17, 2017

Great Learning

By swapnil P

May 27, 2020

great content

By Mauricio A Q M

Dec 18, 2017

Great Course!

By Shujaat H

Apr 2, 2023

Very helpful

By Rohit K

May 6, 2020

Great course

By Shamon R

Dec 29, 2018

This was fun

By Fadi A S

Nov 4, 2022

Excellent!!

By Ulviyya

Feb 7, 2021

Thank You !

By Innara

Jan 9, 2021

Thank You!

By Jan K

Feb 1, 2016

Exepcional

By Kalpana C

Jan 9, 2024

Excellent

By AHMED M A A

Mar 25, 2023

THANK YOU

By LILIANA V A

Nov 14, 2022

Excelente

By SHEIKH M I

Sep 28, 2022

EXCELLENT

By Asem M

Apr 10, 2022

Excellent

By Natthapon R

Jun 9, 2020

very good

By Kasajia J

Dec 9, 2021

Great 👍