"GenAI for Marketing Teams" is an immersive one-hour course designed to revolutionize the way marketing teams execute. With a focus on collaborative tools and strategies, this course empowers marketing teams to improve cross-functional integration, teamwork, and overall collaboration.
GenAI for Marketing Teams
Gain insight into a topic and learn the fundamentals.
Intermediate level
Recommended experience
2 hours to complete
Flexible schedule
Learn at your own pace
What you'll learn
Acquire a working knowledge of GenAI tools and strategies to increase team collaboration and efficiency.
Experiment with integrating GenAI technologies in marketing workflows to foster innovation, enhance creative output, and improve decision-making.
Develop practical skills in leveraging GenAI for optimizing communication, project management & creative processes within and across marketing teams.
Skills you'll gain
Details to know
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Recently updated!
July 2024
Assessments
1 assignment
Taught in English
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There is 1 module in this course
"GenAI for Marketing Teams'' is an immersive one-hour course that’s designed to revolutionize the way marketing teams execute. With a heavy focus on collaborative tools and strategies, this course empowers marketing teams to improve cross-functional integration, teamwork, and overall collaboration. Learners will develop proficiency in using GenAI tools to improve team synergy, communication, and project management.
What's included
4 videos7 readings1 assignment1 peer review
Instructor
Offered by
Recommended if you're interested in Marketing
University of Michigan
Coursera Instructor Network
Coursera Instructor Network
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Frequently asked questions
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
You will be eligible for a full refund until two weeks after your payment date, or (for courses that have just launched) until two weeks after the first session of the course begins, whichever is later. You cannot receive a refund once you’ve earned a Course Certificate, even if you complete the course within the two-week refund period. See our full refund policy.