Marketing Management: What Is It and Why Does It Matter?
January 22, 2025
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This course is part of multiple programs.
Instructor: Adobe
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Understand the foundational concepts of generative AI and explore its diverse applications in design.
Gain practical skills in using Adobe Firefly, mastering the tools to generate AI-driven content that stands out.
Explore the ethical considerations and best practices for incorporating generative AI into your projects, ensuring responsible and impactful use.
Integrate generative AI tools into your design workflow, enhancing your creativity and efficiency while pushing the boundaries of what’s possible.
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December 2024
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Dive into the innovative world of generative AI and discover how to harness its power using Adobe Firefly to elevate your creative projects.
By the end of this course, you’ll be equipped with the knowledge and skills to revolutionize your design process, making you a pioneer in the digital landscape. Join us and take the first step toward mastering generative AI in your creative endeavors.
Ignite your creativity with Generative AI. Welcome to the “Introduction to Generative AI” module, where creativity meets cutting-edge technology. This course is your gateway to the future of content creation, powered by Adobe Firefly's revolutionary capabilities. In this module, you’ll dive into the essentials of Generative AI, starting with an overview of the course and a sneak peek at the exciting final project. You’ll get hands-on with Adobe Firefly, exploring its top features and learning how to use natural language to generate stunning visuals. From understanding key AI terminology to discovering the benefits of Generative AI for creatives, we’ve got you covered. Get ready to accelerate your creative process with quick wins and practical labs, and reflect on how Generative AI can transform your projects.
3 videos9 readings1 assignment1 discussion prompt1 ungraded lab5 plugins
Welcome to the “Generative AI images in Adobe Express” module, where innovation meets creativity. This module is your ticket to mastering the latest AI-powered tools in Adobe Express, transforming the way you create digital content. By the end of this module, you’ll be equipped with the skills to create visually stunning and authentic content with ease. Get ready to revolutionize your creative process and turn your visions into reality with Generative AI in Adobe Express.
4 videos8 readings1 assignment1 discussion prompt4 ungraded labs
Welcome to the "Content creation with Generative AI" module, where the future of digital creativity is at your fingertips. This module will guide you through the world of AI-powered content creation, from mastering text effects and generative templates to integrating AI seamlessly into your creative workflow and staying ahead of industry trends. Get ready to push the boundaries of your creativity and harness the full potential of Generative AI. Let's embark on this exciting journey and revolutionize your content creation process.
2 videos11 readings1 assignment3 ungraded labs
Welcome to the “Using AI responsibly” module, where ethics meet innovation! This module is your guide to navigating the complex landscape of Generative AI with integrity and responsibility. By the end of this module, you’ll have a deep understanding of content authenticity, ownership, safety, and the ethical considerations essential for responsible AI use. Get ready to enhance your skills in identifying image integrity, understanding content credentials, and making ethical decisions in AI content creation. This module will empower you to create with confidence, ensuring your AI-generated content is both impactful and ethically sound. Let’s embark on this journey to responsible AI use and make a positive impact with your creations.
4 videos10 readings1 assignment2 discussion prompts1 ungraded lab1 plugin
Adobe empowers everyone, everywhere to imagine, create and bring any digital experience to life. Through the Adobe Digital Academy, Adobe aims to equip learners and teachers with AI literacy, content creation and digital marketing skills to help people thrive in the modern workforce. This global initiative builds on Adobe’s commitment to empower learners of all backgrounds to succeed in today’s job market and unleash creativity for all.
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