What Does MVP Stand For? It’s Not What You Think.
October 7, 2024
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This course is part of Marketing with TikTok Specialization
Instructor: Anke Audenaert
3,160 already enrolled
Included with
(30 reviews)
Recommended experience
Beginner level
No prior experience needed
(30 reviews)
Recommended experience
Beginner level
No prior experience needed
TikTok’s key features, user demographics, and why it is an important platform to engage with
How users interact with TikTok and best practices for engaging the TikTok community
How to create engaging and shareable content on TikTok
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In this course, you will be introduced to TikTok, an exciting social media platform that will open up new marketing opportunities for your business.
This course focuses on TikTok basics. You will learn the history of TikTok, the key user demographics, and the app's unique features. You will gain an understanding of how users interact with the app and the benefits of adding TikTok to your social media strategy. You will set up a personal account and learn the best strategies for creating compelling content with which other users will want to interact. You will even create your first video. By the end of this course, you will be able to: - Describe the key features and user demographics of TikTok - Discuss how users interact with TikTok - Engage with the TikTok community - Create an engaging video with TikTok’s editing tools Regardless of your current social media experience, this course will lay the foundation for success in using TikTok.
This week, you will learn about the TikTok app and discover some of the platform's unique features. You will create your own TikTok account and explore TikTok's unique features. You will also discover how TikTok uses a distinctive algorithm and how it works.
12 videos3 readings5 assignments
This week, you will explore the TikTok app and learn more about how users interact on the platform. You will examine TikTok demographics and determine the impact TikTok has on popular culture.
12 videos2 readings5 assignments1 discussion prompt
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Aptly provides online education where technology disrupts. Aptly’s team of educators, digital marketers and instructional designers combine their experience from academia and the tech industry into hands-on, applied education programs. Together they have helped hundreds of thousands of students, employees and marketers gain the skills and knowledge to succeed in the digital economy.
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Reviewed on Sep 10, 2024
Really good introduction to what TikTok is and how to use it. Perfect for absolute beginners trying to figure out what they want to create on the platform.
Reviewed on Nov 10, 2024
The content is very amazing and easy to understand.
Reviewed on Nov 23, 2024
Good if you are a complete beginner. Not really for people who are already on tiktok
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Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
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