El turismo es una de las actividades más motivadoras para cualquier persona. Nos colma de entusiasmo, de deseos de conocer nuevos sitios y establecer nuevos vínculos. El viaje inicia mucho antes de emprenderlo: cuando lo soñamos, cuando nos imaginamos recorriendo lugares, degustando sabores, conociendo nuevas culturas. En él disfrutamos, investigamos, descubrimos y por sobre todo, nos asombramos con experiencias por revelar. “Una vez al año ve a algún lugar en el que nunca hayas estado antes” (Dalai Lama), es una de las frases que seguramente nos despierta el deseo de emprender un viaje prontamente para develar nuevos rumbos.
Introducción a la Hotelería y el Turismo
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4.4
(17 reviews)
Beginner level
Recommended experience
17 hours to complete
3 weeks at 5 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Reconocerás la importancia del vínculo entre el turista y el ambiente natural, socioeconómico y cultural.
Aprenderás el lenguaje técnico del sector.
Entenderás las propiedades de empresas de transporte, hotelería y servicios gastronómicos como parte del sistema turístico, en entornos digitales.
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Assessments
13 assignments
Taught in Spanish
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There are 4 modules in this course
En el primer módulo nos acercaremos a las nociones de turismo y hotelería. Tipos y clasificación. El turista y sus motivaciones. ¿Por qué nos gusta viajar?. La historia del turismo y la hotelería: origen y evolución.
What's included
2 videos5 readings3 assignments3 discussion prompts
Esta semana desarrollaremos oferta y demanda turística, servicio y producto turístico, estacionalidad, flujos de viajes, comportamiento y perfil del turista. También veremos el aporte económico del turismo en el desarrollo local y la implicancia del sector hotelero en la economía y los desafíos que presenta.
What's included
3 videos4 readings3 assignments3 discussion prompts
En este módulo abordaremos los nuevos hábitos y consumos turísticos, los destinos turísticos emergentes. También analizaremos las características de las nuevas formas del turismo y la transformación digital como valor diferencial dentro del sector turístico.
What's included
3 videos4 readings3 assignments3 discussion prompts
En este último módulo veremos el clima como factor de preferencia en los viajes. A su vez, profundizaremos en los impactos negativos del turismo y el medioambiente, y las recomendaciones de Naciones Unidas al sector turístico. Por otra parte, revisaremos los requisitos necesarios para practicar un turismo sustentable y la importancia del turismo en la huella ecológica.
What's included
3 videos5 readings4 assignments3 discussion prompts
Instructor
Offered by
Recommended if you're interested in Business Strategy
Universidades Anáhuac
Banco Interamericano de Desarrollo
Universidad Austral
Coursera Project Network
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