In this course, we extend your business forecasting expertise from the first two courses of our Business Forecasting Specialisation on Time Series Models and Regression Models. We will explore the role of judgmental forecasting, when more quantitative forecasting methods have limitations, and we need to generate further business insights. We will be exploring some structured methodologies to create judgmental business forecasts using Business Indicators, Subjective Assessment Methods, and Exploratory Methods. For each of these methods, we will look at how we can use Excel to help us in achieving these judgmental forecasts and how Excel can help us visualising our forecast findings. Being judgmental forecasting methods, we will also look at the role of biases in Business Forecasting,
Give your career the gift of Coursera Plus with $160 off, billed annually. Save today.
Judgmental Business Forecasting in Excel
This course is part of Excel Skills for Business Forecasting Specialization
Instructor: Dr Prashan S. M. Karunaratne
3,387 already enrolled
Included with
(55 reviews)
Recommended experience
Details to know
Add to your LinkedIn profile
14 assignments
See how employees at top companies are mastering in-demand skills
Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
There are 5 modules in this course
In this course, we extend your business forecasting expertise from the first two courses of our Business Forecasting Specialisation on Time Series Models and Regression Models. We will explore the role of judgmental forecasting, when more quantitative forecasting methods have limitations, and we need to generate further business insights. We will be exploring some structured methodologies to create judgmental business forecasts using Business Indicators, Subjective Assessment Methods, and Exploratory Methods. For each of these methods, we will look at how we can use Excel to help us in achieving these judgmental forecasts and how Excel can help us visualising our forecast findings. Being judgmental forecasting methods, we will also look at the role of biases in Business Forecasting,
What's included
2 videos4 readings1 discussion prompt
In this topic, we will explore the role that Business Indicators can play in creating business forecasts, in particular to make judgments on the cyclical component, via predicting turns in the business cycle. We will then look at how Excel can help us execute these insights into business forecasts.
What's included
3 videos2 readings4 assignments
In this topic, we will be exploring 3 different Subjective Assessment Methods for judgmental forecasting. These are structured methodologies to follow when creating judgmental forecasts. We will be looking at the Sales Force Composite Method, the Jury of Executive Opinion, and Subjective Probability Assessments. We will then look at how Excel can assist in executing these methodologies.
What's included
3 videos2 readings4 assignments1 peer review
In this topic, we will be exploring 2 different Exploratory Methods for judgmental forecasting. These are structured methodologies to follow when creating judgmental forecasts. We will be looking at the Delphi Method and Scenario Analysis. We will then look at how Excel can assist in executing these methodologies.
What's included
3 videos2 readings4 assignments1 peer review
In this topic, we will reflect on the biases that can occur when conducting business forecasts. Then, we will be bringing all the topics together in a case study based assessment, where you will need to apply the principles of judgment to decide the forecasting method used, and utilise judgmental forecasting.
What's included
1 video4 readings2 assignments
Instructor
Offered by
Recommended if you're interested in Business Strategy
Rice University
Unilever
University of Illinois Urbana-Champaign
Coursera Project Network
Why people choose Coursera for their career
Learner reviews
Showing 3 of 55
55 reviews
- 5 stars
70.90%
- 4 stars
16.36%
- 3 stars
5.45%
- 2 stars
3.63%
- 1 star
3.63%
Reviewed on Nov 5, 2024
New to Business Strategy? Start here.
Open new doors with Coursera Plus
Unlimited access to 7,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.