SN
Jun 27, 2020
This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.
Thanks.
MS
May 27, 2020
This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.
By moulay s e
•Nov 15, 2020
I'm so grateful to participate in this course , i've learned a lot of skills such as : pricing strategies , marketing mix, product strategies , digital marketing ...,
this such a great experiance for me and for my professional career
By Rubi C
•Jun 6, 2020
Awesome experience..on Marketing in a Digital World ..Digital marketing has been a great resource to me .They helped me not only put engaging content on our website and social media platform but have also helped me converet traffic .
By Barnendra M C
•Jul 23, 2019
Awesome course and well panned out into 4 weeks. Good for working professionals like me to complete these courses.
Most importantly this was my foray into the marketing domain for the first time and the course exceeded my expectations
By carlo p C
•Aug 13, 2021
Some topics could start with a broader point of view and then move on to specifics. This notwithstanding, the course is good and I am looking forward to seeing it from the broader perspective of the digital marketing specialization
By Amit K
•Sep 30, 2020
Understood each and every concept very clearly, I'm very thankful to Professor Aric Rindfleisch for their exceptional teaching methodology. Now I'm more confident than ever and ready do implement those strategies in my startup idea.
By Abu S M F
•Jun 7, 2020
Talks about the 4 Ps of marketing in a digital context. Good course for beginning with digital marketing strategies, mostly talks about the theories with updated examples but implementation of these practices will be on the learner.
By Santosh M
•Apr 15, 2020
I am happy with the way teh course have been curated. The course have been explained in detail and with good examples. The campus interview with professors were very informative. Aric is indeed a great tutor. I look forward to more!
By Elisa Z
•Apr 26, 2021
Great course! As an MSc marketing student, I have to say that this course is very interesting and gives useful insights into marketing in a Digital World. The professor explains everything in a very detailed way and he's very good.
By Imani M
•Nov 10, 2020
The course has been really great. I've greatly enjoyed it. The lectures have been taught in such a way that's its easy to understand and the case-study cases have helped me as learner get a real life example of what is being taught
By Madalyn M
•May 17, 2020
I appreciated that the course was up-to-date with current events and new studies. I also thought the professor was very knowledgable and provided great information as well as fun case-studies. Highly recommend and would take again!
By Manas S
•May 13, 2020
A very elaborate course. This course brings one upto speed with the current trends in the digital world. It acts as a stepping stone and open visualization to the application of the digital tools in the brick and mortar businesses.
By Tomas C
•Jan 12, 2022
This course really engaged me in critical and creative way of thinking about digital marketing. I enjoyed many case studies here, specially about Tesla. The course was very actual and presented innovative concepts. I recommend it!
By Gary S
•Oct 29, 2020
The course was very interesting and worthwhile. I have an MBA already, but it was some time ago. I really enjoyed being back in a (virtual) classroom setting and taking the course. I learned a lot and it was a great experience.
By Silvia P (
•Jul 26, 2020
Matched expectations, well calibrated in terms of information, examples and workload. No fluff, all useful. I particularly liked the "dive ins" with the academic perspective, and the challenge of the honors assignments. Thank you.
By Nina M
•May 7, 2020
An extremely interesting course, adapted to today. It revealed to me a whole other dimension of digital marketing and encouraged me to look at things differently. During the course, I made a firm decision to start my own business.
By Thanakorn K
•Aug 1, 2019
Great experience joining the course, there are many useful information and case study. This course can enhance my knowledge for such one who know zero in marketing like me. Looking forward to join the next course as soon as I can.
By Mohamed M
•Aug 17, 2021
Excellent course highlighting the changes in approach to Digital Marketing. The course works was very relevant and the case studies reinforced the objective being taught.
I would recommend this course regardless of your position.
By Esther c
•Jul 26, 2020
It has an exciting opportunity to study this course,the lectures were educative with detailed explanations, examples, the case study and Peer-graded assignment went a long way to give me the clue of what digital marketing entails
By Ojasvini S
•May 29, 2020
It's a good course. I learned about all these new business models and brands. It surely gives you perspective. The peer-graded assignments helped me fine-tune my skills further and I received some valuable feedback from my peers.
By susheel s
•Jun 30, 2019
Very straightforward and critical points around Marketing is covered through this course. The peer assignments are interesting too, which lets us reflect and share our understanding of a concept. I'd highly recommend this course.
By Kumar V
•Mar 8, 2018
All the courses out there just focuses on the How-to part of any digital marketing channel, which can only give you 1/4th of the complete knowledge. This is a must course for anyone looking to biuld a career in Digital Marketing.
By Felipe D M
•Mar 7, 2018
This course is great, it gives students not only very good insights about the current Digital landscape, but also tools to navigate into it. It's ideal for people who want flexibility and are disciplinated to study on their own.
By siddhesh s
•Jan 5, 2021
very great course and systematically planed loved the teaching and the invaluable knowledge with is given by Aric Rindfleisch sir
thanks you so much for the great course every one must do your perspective will change drastically
By Malia D
•May 4, 2020
Very helpful course! Provides lots of relevant information on the marketing mix, current digital strategies and best practices in today's marketing world. Would recommend for people who have some marketing or business knowledge.
By Erica B
•Aug 7, 2015
Great course! I've been very satisfied with the topics treated and about the teaching model.
The exercises and the practical assignments have often been time consuming and this is why I found them effective and useful.
Thank you