The content and the explanations were excellent. The quality and professional level of the professor giving the lecture is great contribution. I really enjoy class after class and I didn't want to miss any video.

Excellent course. I learn alot of new things & ways to use it back in real life. Thank you so much for given me the opportunity to learn with a great Professor Aric Rindfleisch. Thank you sir for your knowledge.

Though the instructions were filmed several years back, the topics and discussions remain very relevant. The instructor is easy to listen to and follow, and provides effective follow up questions to the lessons.

I loved this course, I think it would be very helpful for me in terms to understand more the marketing world and the tendencies since I am not a marketing student. Also, I liked the professor's way of teaching.

This is an excellent course interestingly designed by Prof.Eric. With nice choice of cases in every module the course provides a hands on experience in applying the concept learnt. Thanks Prof for the insights.

Very interesting course and and fun filled lectures by Prof. Aric Rindfleisch.

Introduction to digital tools like Customer Co-creation, Sharing economy, Freemium and 3D Printing, etc are very insightful.Thanks.

Professor Aric is very good at citing up-to-date examples during teaching. It refreshed me with some new ideas about marketing in the specialisation of digital marketing. And his teaching is not boring as well.

I'm already in week 4 and I've loved this course so far, it teaches the concepts of the 4 P's explained throughly and with great examples, tackling new approaches and challenges to Marketing in a Digital World.

Greate course with very interesting case studies! Many thanks to professor Aric! The only wish is to adapt the course to a new platform so that it would be possible to verify your identity via mobile devices.

I enjoyed this course a lot. The pace was good and the instructor did a solid job of being engaging, adding in some humor, and making the topics interesting. Highly recommend. Looking forward to learning more.

it was wonderful and knowledgeable session sir.i have learnt many new concepts from you.i would like to be part of your new course as well.The way of your teaching is fabulous.you are amazing.

Thankyou!!

Regards

Great instructor and good topics covered that is very much essential for a marketing student to learn what is the changes are happening this days in marketing arena. This course is full with real life example.

I am really enjoying this course, the teacher speaks clearly and the selected readings are highly supportive of the topic. It is easy to follow and very informative. I am very happy to have chosen this course!

The best part about this is its flexibility. I have learnt a lot from this course and this will surely boost up my knowledge and confidence level, which will surely help me in competing in the corporate world.

It is really good start to understand what digital marketing is. Examples and practical activities are really delighting and helpful to understand how new marketing world is and what it would be in the future.

Gies business school provides a real useful online class about how marketing works in the digital world. I recommended everyone want to join this course on Coursera to explore more with this changeable world.

Hello, I would like to say thank you for this opportunity to study and try something what i try to do for a long time. this program was very helpful and i could do studies on my own terms and time.

Thank you.

I HAVE NOTHING BUT GOOD THINGS TO SAY ABOUT MY EXPERIENCE WITH COURSERA.I HAVE LOVED THE LEARNING I HAVE BEEN ABLE TO DO AND LOOK FORWORD TO TAKING MANY MORE CLASSES.THE VIDEOS ARE VERY WELL DONE AND HELPFUL.

Esse curso foi incrível! Eu já tinha aprendido a introdução ao Marketing na faculdade porém este curso trouxe uma gama de conhecimento ainda maior. Ansiosa para começar o segundo curso que vem em sequência :)

Good Presentation by The Instructor, Aric has a wealth of understanding in Digital marketing and his mode of delivery is second to none . Thanks for this foundational course in the world of digital marketing

An effective course in the digital era by the great teacher Aric Rindfleish. It helps me to gain more insight about my interesting subjetc marketing. I really enjoyed the course and have learnt so new things.

If you would like to learn the basics of the marketing mix (4P's of marketing), this is a perfect course in the Coursera catalog. The case studies are so helpful to clear your concept for a basic foundation.

To be honest, this is the perfect way to learn digital marketing course through online. There are many new things I got and learnt from this course. I would like highly recommended this course to my colleges.

This course is very applicable! I have been working in Digital Marketing for almost 10 years, but I still find this course very informative and interesting! Many thanks to the Course Team!

Regards/Michael Lam

I enjoyed the whole experience throughout the course. I would recommend anyone interested in this career line to sign up for the course, very easy to follow, gives great exposure and information for learners.