I loved this course. It was very informative, and I learned a lot of new things. Professor Aric was articulate and kept the course interesting. I would love to continue with more courses.

It was a very interactive and interesting course, I have much more information about Digital Marketing techniques that I can put in practice and Eric was a great teacher and communicator.

Great course. Very insightful and places you at the top of the industry today. A want to thank Coursera and the University of Illinois for partnering to bring us this course. Thank you.

It was a great way to add some structure to things I see in the on-line marketing world.

Aric is great explaining things and has a good sense of humor.

Loved his views from the U of I quad

A thorough course which explained every bits and pieces of marketing mix. Even though I studied this during my MBA program but still it brushed up my knowledge. Thank you to my Teachers.

Great course, don't miss it !!!

Covers very interesting topics in a refreshing way, the use cases are on spot and Professor Aric Rindfleisch does a great job in keeping students engaged.

This course is must have. You will love it! Study material is up-to-date and selection of brands and case studies are appealing for every marketer. Thanks a lot for interesting studying.

I like the structure of the course which includes not only the basic concepts, but also practice parts and academic insights. Learner can understand all of key points easily and deeply.

I really enjoyed Aric's course. Much of my bachelors and masters work omitted content on the effects digital tools have on marketing functions. So, this course was full of great insight.

It is great the way the lectures and videos explain digital marketing topics and how you as a student get caught and want to go further! Thank you very much for making this easy and fun

I love the professor and his way of teaching .I also get to know about some tools that i didn't know. Its always fun to know something through this kind of platform. Thanks to coursera.

This is an excellent indroduction course. I gained a lot of knowledge. Also, I really liked the design and that there was latest studies (2020). Thank you, Dr. Rindfleisch and others :)

I really enjoyed this course. It was quick and through but not so overwhelming that a new person to marketing couldn't understand it. Kept my attention and encouraged me to keep going.

Great intro to Digital Marketing. I love this interactive course that provides great insights in small bite-sized capsules. This course helped launch me into the digital marketing world

Interesting content on digital trends. This course encourages you to think critically about how digital trends are changing the marketing landscape. Excellent delivery by the professor!

Very detailed, informative, and the set of examples used for each topic were really incredible. Would even suggest this to experts in the domain in order to brush up on their concepts.

The course provides a good foundation for Marketing in the Digital World. The lessons are structured in a manner that they are easy for beginners to understand. This is a great course.

Even after submitting my name for verification many times. But I am facing the same difficulties in verification. I have completed the course long back , I need to have my certificate.

It was one of the best online courses I ever completed. I understood the complete things that were taught. The teaching style was great and the course is highly interesting. Thank you.

Awesome foundations class! It definitely raises awareness of what the current trends are in digital marketing and sets the groundwork for how to think like a marketing data analyst. :)

Providing my user generated content for a great, easy to digest course. The real world examples were very interesting and gave me great insights to new digital tools and technologies.

Very happy that I took this course and it was worth studying. Now, through this course I know many aspects of Digital tools and how I can use it later in future for marketing purpose.

Excelente contenido acerca de estrategias digitales, con ejemplos claros y muy prácticos de empresas aplicando los conceptos para complementar la teoría de forma práctica y eficiente.

Great Course!! I could learn a lot of new things about the digital world and update myself. This course is an excellent intro for the next courses in Digital Marketing Specialization.

Excellent course on introduction to digital marketing , it consists of reading materials, assignments,case studies, exercises, mcqs , this combination enhances the learning experience